Organizational customers
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In the context of the Industrial Revolution 4.0, digital transformation is a trending and urgent activity worldwide. The digital transformation adoption will bring Vietnamese small and medium-sized enterprises (SMEs) many benefits such as cutting operating costs, reaching the maximum potential customers in the same period of time, supporting leaders in making decisions quickly and accurately, etc. to help enterprises improve the efficiency of their production and business activities and enhance their competitiveness.
14p toduongg 24-08-2024 2 0 Download
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The purpose of this research is to Investigating the Effect of losing customers and reputation on the supply chain of brand marketing (case study: Pegah products consumers). The present study is an applied research. The statistical population of this research is the customers of Pegah products. Given the unlimited size of the statistical population, the sample size is 384 people.
3p longtimenosee10 26-04-2024 5 2 Download
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Facing uncertain environment, the cultivation of agility is approached as a strategic ability that assists organizations rapidly to sense and respond internal and external uncertainties via effective collaboration of supply chain relationships. The objective of the study is to uncover how organizational antecedent, supply chain collaboration (SCC) and organizational competency, supply chain flexibility (SCF), aimed at augmenting the supply chain agility (SCA) of firms. T
4p longtimenosee10 26-04-2024 2 2 Download
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The paper explores the relationship between emotional labour (Surface Acting, Deep Acting and Emotional Dissonance) and organizational commitment and the influence of variables like gender and year of experience in current organization.
10p guineverehuynh 17-06-2020 13 4 Download
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This research empirically investigates the impacts of three components of organizational culture (Decisiveness, Team orientation, Attention to detail) on service frontliners’ behaviors, represented by organizational commitment and customeroriented behavior (COB) in the airport services in Vietnam. It also estimates the effect of organizational commitment on COB of frontliners.
9p elandorr 03-12-2019 41 3 Download
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The main objective of the Thesis is to analyze the Case Company and to construct strategic suggestions to stay competitive. The focus is on exploitation of capabilities and opportunities. Additionally, the Thesis investigates whether the efficiency of utilized resources could be improved further. The strategic suggestions and opportunities for improvement are meant to be beneficial also for the parent company. Analysis results include organizational strengths and weaknesses, industry specific and social opportunities, and threats.
61p nguyenyenyn117 14-06-2019 52 5 Download
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Chapter 4 - Measuring the success of strategic initiatives. The learning objectives for this chapter include: Compare efficiency IT metrics and effectiveness IT metrics, list and describe five common types of efficiency IT metrics, list and describe four types of effectiveness IT metrics, explain customer metrics and their importance to an organization.
22p tangtuy11 20-05-2016 43 2 Download
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When you finish chapter 7, you should: Know who the business and organizational customers are, see why multiple influence is common in business and organizational purchase decisions and understand how it affects the practice of marketing, understand the problem-solving behaviour of organizational buyers, know the basic methods used in organizational buying,...
10p allbymyself_06 26-01-2016 64 2 Download
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What is Marketing? Marketing has been defined by the AMA as an organizational function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders.
698p socolanong 19-04-2012 65 28 Download
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Marketing is identifying what that man and society need. If a product is created that no one needs to buy it used and will not sell out, since that would not be profitable. And if so, production will become unprofitable. Therefore, the shortest definition is that we have identified the need for a meeting with loi.Hiep American Marketing (American Marketing Association, AMA) for the following definition: "Marketing is a task in the organizational structure and a set of processes in order to create, exchange, transmission of values to customers...
100p arsene 27-04-2011 118 22 Download
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The role of selling is continuing to change and evolve in response to dramatic moves in the way buyers and sellers interact. Individual knowledge, skills and abilities are still required, perhaps more than ever, but teamwork and technology are also vital ingredients in an effective organizational response to the needs and demands of customers. The salesforce have always been ambassadors for their firm, but in a turbulent business environment the information and persuasion role of salespeople is being absorbed into their relationship role.
4p hoangvietmk07071990 08-10-2010 129 17 Download
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5 chức năng của HRM trong doanh nghiệp: Main activities of HRM ORGANIZATIONAL DESIGN Human resource planning based on strategy Job analysis/work analysis Job design Information systems STAFFING Recruiting/interviewing/hiring Affirmative action/diversify Promotion/transfer/seperation Outplacement services Induction/orientation Employee selection methods PERFORMANCE MANAGEMENT AND APPRAISAL Management appraisal/management by objectives/strategy execution Productivity/enhancement programs Customer-focused performance appraisal Multirater systems (3600, 1800) EMPLOYEE TRAINING AND ORGAN...
4p tae_in2 29-07-2010 506 86 Download
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Given the important role being played by knowledge management (KM) systems in the current customer-centric business environment, there is a lack of a simple and overall framework to integrate the traditional customer relationship management (CRM) functionalities with the management and application of the customer-related knowledge, particularly in the context of marketing decisions.
15p monkey68 13-03-2009 260 105 Download
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We are using surveys to identify relevant organizational performance measures based on survey results What product and service characteristics are important in accomplishing CBP mission (availability, data accuracy, response time…)? Understanding the impact resulting from problems with a product or service will focus OIT on the appropriate priorities
29p moser 04-03-2009 206 26 Download