Project analysis under certainty

In this chapter, risk is accounted for by (1) applying a discount rate commensurate with the riskiness of the cash flows, and (2), by using a certainty equivalent factor In chapter 8, risk is accounted for by evaluating the project using sensitivity and breakeven analysis.

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The ideal investment decision making technique is Net Present Value. N P V measures the equivalent present wealth contributed by the investment. NPV is given in NPV -- relates directly to the firm’s goal of wealth maximization -- employs the time value of money -- can be used in all types of investments -- can be adjusted to incorporate risk.

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