Promoting tourism

Part 2 of ebook "Thriving in a new world economy: Proceedings of the 2012 world marketing congress/cultural perspectives in marketing conference" provides readers with contents including: how customers are served in BRICS; entertainment & leisure marketing; selling and consuming; understanding tourism/tourist behavior; product, pricing, and channel strategies; electronic and interactive marketing; engaging students – the importance of subject matter; promotional strategies; socially responsible marketing;...

210p giangmacvien 22-06-2024 1 1   Download

Part 1 of ebook "Tourism in Latin America: Cases of success" provides readers with contents including: Chapter 1 - Latin America - imaginary, reality and tourism; Chapter 2 - Latin American economy and tourism; Chapter 3 - Tourism in Rio de Janeiro - from the triad beach-soccer-carnival to complexity of contemporary tourism experience; Chapter 4 - Ecotourism in Argentina - the power of wine to promote a region; Chapter 5 - Good practices in private parks valdivian coastal reservation; Chapter 6 - Cultural tourism in Villavicencio Colombia;...

135p giangmacvien 22-06-2024 2 1   Download

The article "Promoting public private cooperation in training tourism human resources in Vietnam in the period of 2015–2030" emphasizes building an environment of public and private cooperation in tourism human resource training activities, in order to create flexible and up-to-date training programs with trends, technology transfer and knowledge as well as building new cooperation models to ensure the sustainable development of tourism human resources in Vietnam in the next period.

13p tonhiemm 07-06-2024 0 0   Download

With the use of qualitative research methods, the article focuses on clarifying the content of sustainable tourism development, the current state of sustainable tourism development in Vietnam, pointing out achievements and limitations, thereby proposing solutions to promote sustainable tourism in Vietnam.

15p longtimenosee09 08-04-2024 5 2   Download

This article aims to analyze the need to develop economic linkages in tourism development and then the principles and factors affecting sustainable tourism development. Research to help policymakers build, supplement and complete the legal corridor for economic links activities in the field of tourism between localities and regions in order to bring out the best potential of each region regions and promote sustainable development of Vietnam’s tourism industry.

8p longtimenosee09 08-04-2024 6 2   Download

The article focuses on clarifying and defining the concept of competitive destination capacity, the necessity of sustainability, the impact of sustainability on tourism destination competitiveness, and the role of the government in enhancing sustainable tourism destination competitiveness. Secondary sources of information and documents are collected and processed using synthesis, classification, and systematization methods.

11p longtimenosee09 08-04-2024 8 1   Download

The objective of this paper is to introduce a model for the CBTSC, where an architecture for one of the components in the CBTSC is the crucial part. This component represents the inventive move for a technology-based tool in promoting the unique CBT initiative embedded in the TSC.

5p longtimenosee09 08-04-2024 2 0   Download

Destination marketing is a vital domain of tourism management and research, as it involves the promotion of tourism destinations to potential visitors and the enhancement of their competitiveness and attractiveness. The aim of this study is to present a bibliometric analysis of destination marketing publications, using descriptive statistics, co-citation analysis, and bibliographic couplings.

11p vigrab 02-02-2024 2 0   Download

In recent decades, the development of the Internet and the transition to a digital economy have had a profound impact on many aspects of social life, including tourism. In addition to communication activities, the tourism industry has made changes to keep up with modern trends, such as using technology to promote its image, find customers and provide convenient services.

11p vimarillynhewson 02-01-2024 8 2   Download

Recovery and growth of tourism are one of the greatest concerns of the Government as well as enterprises specializing in the travel sector. This paper aims to explore the impact mechanisms of factors on the travel intention and satisfaction of tourists in Vietnam, focusing on perceived service quality, monetary promotion, and social media.

11p vijeff 01-12-2023 9 3   Download

Being likened to the image of “Vietnam in miniature” with full of unlimited and limited resources, Quang Ninh - the leading land in the Northeast region of the country always carries its own unique values; to be a place with rich and unique natural resources; where the outstanding global values of heritage - world natural wonder Ha Long Bay are preserved.

7p visharma 20-10-2023 8 5   Download

On researching on the conservation and promotion of traditional cultural identities of very few ethnic minorities associated with sustainable tourism development, the article focuses on analyzing issues: The relationship between conservation and promotion traditional cultural values of very few ethnic minorities with tourism development; The reality of preserving and promoting the traditional cultural identity of very few ethnic minorities associated with tourism development in recent times.

9p giangnhanly 02-10-2023 6 3   Download

Part 1 of ebook "Restoring tourism destinations in crisis: A strategic marketing approach" provides readers with contents including: defining tourism destinations in crisis; managing the recovery and restoration of destinations in crisis; terrorism and political violence; promotion of tourism during an ongoing crisis;...

167p thamnhuocgiai 24-09-2023 5 2   Download

Laos is becoming a popular tourism destination for international visitors, however, there is still limited research on this subject. Hence, this study is conducted to ascertain the perspectives of Lao stakeholders on the competitiveness of the Laotian destination, as well as to identify some critical factors that promote and impede it.

12p vimulcahy 18-09-2023 6 4   Download

Continued part 1, part 2 of ebook "Developing a dream destination: Tourism and tourism policy planning in Hawaii" provides readers with contents including: Chapter Five - Tourism promotion, the Hawaii convention center, and the Hawaii tourism authority; Chapter Six - Protecting Hawaii natural environment; Chapter Seven - Improving waikiki; Chapter Eight - The neighbor islands; Chapter Nine - Lessons from Hawaii experience;...

154p hanlinhchi 29-08-2023 3 2   Download

The article "Solution tourism development combining conservation of revolutionary historical relics in An Giang province" deals with the following: (1 ) The importance of tourism development for the preservation of revolutionary historical relics; (2) The current situation of tourism development combined with conservation of revolutionary historical relics in An Giang province and (3) Proposing some solutions to promote tourism development combined with conservation of revolutionary historical relics in An Giang province. An Giang province.

9p nhanchienthien 25-07-2023 3 3   Download

Festivals are an element of culture and are closely associated with the community. Among the types of festivals, the sea festival exists in many localities of Vietnam with different types of festivals. The author’s article is based on the analysis of the types of sea festivals in Vietnam, thereby proposing some solutions to contribute to the conservation and promotion of the festival heritage value for tourism development in Vietnam’s localities.

8p nhanchienthien 25-07-2023 4 3   Download

The article analyzes some more concepts related to the above - mentioned interrelationships, thereby suggesting some ideas to promote the preservation of cultural heritage associated with tourism development in Thanh Hoa.

12p vistarlord 15-06-2023 2 2   Download

Based on the criteria for the development of tourism product scale and infrastructure; improving the quality of tourism products in proportion to the price policy; marketing and promoting products of tourism businesses; providing tourism products to customers, the paper analyzed the current situation of tourism product development of tourism businesses in the North Central of Vietnam.

10p vistarlord 15-06-2023 3 2   Download

This study investigates of the role of homestay tourism in promoting local culture and providing sustainable community development for ethnic minorities in Thai Nguyen using the case study of Noong homestay – a homestay operated by 03 ethnic minority families (Tay ethnic, Dao ethnic, and Nung ethnic). The major research methodologies are secondary data analysis, qualitative case study approach, focus group interview, and field-trip method.

10p viblackwidow 07-04-2023 5 3   Download