Social media is presented

The present study is proposed based on two important practical issues. First, brand image is one essential aspect of building the brand of a business. Second, with the development of the internet, social media has become a revolution for people worldwide to communicate, connect, create, and share their content and opinions in a dynamic and flexible way.

13p viohoyo 25-04-2024 4 1   Download

The vision that we will present is not intended to be exhaustive or totalizing, although it does attempt to highlight the most significant aspects that characterize it. It is a reflection of more than twenty years of work in the educational field, at different levels and with different functions, it is also the result of personal evolution, and how she will be subject to evolution.

8p viarnault 25-04-2024 1 1   Download

The aim of the paper is to indicate the characteristics of social media activity of representatives of generation Z as a basis for building relations and gaining advantages by enterprises. This aim has been achieved by presenting part of the findings of a study conducted among students of the Management Faculty of the Czestochowa University of Technology in the third quarter of 2018.

7p longtimenosee10 26-04-2024 4 1   Download

Ebook "Services marketing: People, technology, strategy (Eighth edition)" is the eighth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic research, industry trends, and technology, social media and case examples.This textbook takes on a strong managerial approach presented through a coherent and progressive pedagogical framework rooted in solid academic research.

1239p tichhythan 17-08-2023 11 8   Download

Ebook Marketing with social media: 10 easy steps to success for business – Part 1 presents the following content: Chapter 1 What is social media? Policy, plan and profitability; Chapter 2 Facebook basics and content ideas; Chapter 3 LinkedIn basics and networking using LinkedIn; Chapter 4 Twitter basics and using Twitter for your business.

124p haojiubujain02 03-07-2023 8 7   Download

Prescription medication (PM) misuse and abuse is a major health problem globally, and a number of recent studies have focused on exploring social media as a resource for monitoring nonmedical PM use. Our objectives are to present a methodological review of social media–based PM abuse or misuse monitoring studies, and to propose a potential generalizable, data-centric processing pipeline for the curation of data from this resource.

15p vighostrider 25-05-2023 5 3   Download

The paper attempts to provide detailed insights into the research carried so far in the area of Instagram and its influence on global consumers. User and marketer generated content and its influence on the psyche of the consumers is touched upon. The impact of influencers on the buying behaviour of Instagram users is discussed. The concept of establishing brand communities and co-creating value on social media is presented.

8p cothumenhmong11 11-05-2021 24 2   Download

Lecture 10 - Social media and its impacts on society. After studying this chapter you will be able to understand: What is social media? social media impact, social media circles, enhance social media with cross links, integrating social media.

36p larachdumlanat122 26-11-2020 16 2   Download

Ebook "SEO 2019 learn search engine optimization with smart internet marketing strategies: Part 1" present the content introduction to how Google works; keyword research, the most important step of SEO; on-page SEO, how to let Google know what your page is about; link building, how to rank extremely high on Google; social media & SEO; web analytics in a nutshell, how to measure your success.

80p kethamoi8 10-10-2020 44 6   Download

The purpose of this research is to investigate the status and the evolution of the scientific studies on the applications of social media in the business. The present research is an applied scientific method based on quantitative approach by using library method and scientometrics indicators.

22p kelseynguyen 28-05-2020 9 0   Download

The purpose of this research is to study the role of the social media for knowledge sharing. The study presents a comprehensive review of the researches associated with the effect of knowledge management in social media.

20p kelseynguyen 28-05-2020 17 0   Download

In the present era, new media has become a mainstay of information in the society which includes online and mobile media. Due to improved mobile technology, better internet connectivity and low cost of mobile phones and data plans, penetration of new media is increasing day by day in urban as well as rural India. It has also been providing the best opportunity to farmers to get new knowledge, ideas, information regarding agriculture like weather updates, marketing, crop insurance, government schemes etc.

14p caygaocaolon2 14-03-2020 10 1   Download

Gender Empowerment has been a highly focused area over three decades to empower women so that they can be made free from the mettle of exploitation, deprivation, and social impoverishment. The study was conducted in Haringhata Block under Nadia district of West Bengal. Both purposive as well as simple random sampling was adopted for selection of 100 respondents in five mouzas of the selected block. The present study envisages two components viz. livelihood and income generation as to have conceptual and operational contribution in empowering women adequately and workably.

11p trinhthamhodang3 12-02-2020 15 0   Download

Uromin-lick (UML)/ Urea-molasses multi nutrient block (UMMB) is a convenient and inexpensive technology providing a range of nutrients to animals. It improves the digestion of low-quality roughages and acts as a blend of energy, protein and minerals. Highlighting the advantages of this technology, the present study was planned to assess the awareness and adoption of the same in field situations of Punjab, India.

10p nguaconbaynhay3 07-02-2020 10 0   Download

Freedom of expression has surfaced in large parts of the world, particularly the newly independent nations and the countries that remained in isolation, along with the spread of democracies in those countries. With the rise of free expression of views often contesting with one another, conflicts of different kinds that were under suppression earlier, also emerged. Conflict in itself is considered neither good nor bad but it is judged by its outcome. Study of conflict, specifically the causes behind it relating to power struggle, economic competition, is important for achieving peace.

10p nguathienthan1 27-11-2019 39 1   Download

This paper explores how social media and the likes of Web 2.0 are gaining ground in e-learning and virtual communities. The paper argues that successful learning in virtual learning communities (VLCs) require cultural sensitivity given that technological tools in these communities were not originally designed for learning. The paper uses the dimensions of cultural variability to identify some of the cultural challenges in VLCs. Subsequently, the Bola Ola method is presented as a way to address cultural challenges and effective use of VLCs. Finally, implications are presented as well.

14p quenchua1 06-11-2019 17 0   Download

After studying this chapter you will be able to understand: What is social media? The death of control, fewer gatekeepersm, fragmentation, new web landscape, new journalism, how big is social media in the UK? social media impact, social media: differentiating your unique brand, enhance social media with cross links, tips to enhance social media platforms,...

7p tieu_vu17 02-08-2018 28 2   Download

This paper presents a work of mining informal social media data to provide insights into students’ learning experiences. Analyzing such kind of data is a challenging task because of the data volume, the complexity and diversity of languages used in these social sites. In this study, we developed a framework which integrating both qualitative analysis and different data mining techniques in order to understand students’ learning experiences.

10p jangni 13-04-2018 35 1   Download

Omnichannel marketing is about being present or available across the consumer’s behavioral path: each potential contact point integrated with all others. The concept started in the retail sector where this behavioral path is easily tracked across online, offline and mobile touchpoints (both marketing and transactional). The digital arena will represent the first stage of more brands adopting an omnichannel mindset, as social and mobile data sources are blended with offline brand experiences.

9p docvachiase 03-05-2013 60 6   Download

Drawing from Goffman’s performance theory, there are three fundamental components to the passage of social information between individuals. When information is to be conveyed explicitly, it is given, but these messages are also impacted by the subtle, and perhaps unconscious messages that are given off by the actors, as well as the intention that the observer might infer (Goffman 1956: 2).

35p thamgiacongdong 02-05-2013 40 4   Download