The development of the message

The role will drive campaign strategy and execution to fuel product sales. Working closely with cross-functional team members, this role has both strategic and tactical responsibility for supporting the achievement of revenue and income objectives. Develop and implement lifecycle maintenance campaigns for key products, including analyzing market research and sales analytics, ideating messaging, developing sales tools, identifying competitive threats and taking action to mitigate; and creating best in class marketing/PR initiatives to drive sales...

2p lanjingyi 18-03-2020 65 3   Download

The topic is implemented with the objective: Studying the influence of logos and brand names in TQC on brand awareness of consumers in the context of Vietnam. Specifically as follows: Research the theoretical basis of brand awareness, the influence of advertising, messages, logos and brand names, the techniques of using elements in TQC to brand awareness of consumers. Develop a model to assess the impact of logos and brand names in TQC on brand awareness of Vietnamese consumers.

0p bibianh 25-09-2019 51 4   Download

In 2005 it was suggested within a New York Times article that perhaps a university level qualification in film studies could be considered “the new MBA” given the moving image’s extraordinary capacity for communicating messages on a global scale (Van Ness, 2005). The increasingly prominent position of films in the academic library from the early ‘90s onwards has popularly been attributed to the rise of film studies in universities along with advances in home video technology.

90p nguyenyenyn117 18-06-2019 26 7   Download

This research investigates the current white spaces of green marketing and country of origin effects, where new research could contribute theoretical value. The conducted research examines American and Swedish consumers’ environmental awareness, willingness and initiative in contributing to their societies for future sustainability. Using a sample of 118 consumers from an intermediated questionnaire for the offline market, a conceptual framework was developed where the study created the foundation and reasonable support for the purposed framework.

0p nguyenyenyn117 18-06-2019 40 6   Download

Marketing research is the systematic procedure used to gather, record, and analyze new information to help managers make decision about the marketing of goods and services. The many tpes of information gathered can help marketers recruit, retain, and regain customers. The results of research help define the product concept, select the target market, and develop the primary advertising message elements. Pretesting helps detect and eliminate weaknesses before a campaign runs.

17p camnhung_1 07-12-2012 106 10   Download

Welcome to the module, Internationalization. This module provides a brief introduction of developing applications for the global market. The module covers the process of internationalization and localization to create applications, which are neutral in terms of countries, languages and regions. Internationalized applications require meticulous planning, failing which re-engineering of the application can be costly. In this module, you will learn about:

11p pdtan119 13-11-2012 84 29   Download

The Message Handling System (MHS) The message handling system(MHS) is a concept developed by ITU-T thatis intended to lead to the interconnectivity of all different types of message conveying systems, e.g. telephone, telex, facsimile, electronic mail, etc. MHS sets out a simple model of basic interconnection between systems. As it does so it defines a new dictionary of standard terms and jargon to describe the various phases of a communication.

12p huggoo 20-08-2010 66 5   Download