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TPB model
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The theory of planned behavior (TPB) is an effective model for facilitating behavioral change. The aim of the present study was to evaluate the impact of TPB-based educational interventions on oral cancer-related knowledge and tobacco smoking behavior in an Iranian adult population in 2022.
9p
vikoch
27-06-2024
2
1
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This study aims to explore the factors influencing Vietnamese people’s intention to revisit Ha Long Bay. The proposed model of this study is based on the theory of planned behavior (TPB) and extends it with additional variables, including perceived service quality, value, and risk. The study applied a cross-sectional approach to data collection.
13p
viamancio
04-06-2024
1
0
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To survey the current situation and assess factors affecting pharmacists’ behavior regarding the sale of vitamins at retail pharmacies in Vinh Long province from 2022 - 2023 based on the theory of planned behavior (TPB) research model.
12p
vijaychest
16-05-2024
2
1
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The study uses a hybrid model, namely C-TAM-TPB. The model combines the Technology Acceptance Model (TAM) and the Planned Behavior Theory (TPB) to investigate factors influencing the behavior of young people toward electric motorbikes.
13p
viohoyo
25-04-2024
5
2
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This study aims to evaluate the factors affecting voluntary social insurance participation of small traders. The proposed research model was based on merging Theory of Planned behavior (TPB) and Technology acceptance model (TAM) to examine how to form the participating voluntary social insurance intentions.
16p
viritesh
02-04-2024
3
1
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In this research there are 203 social media-based digital supply chain management application users in Special Capital Region of Jakarta (Jakarta Aman application) that becoming research subject for evaluating the application for future development or references for other economy. The methodology approach for this study is based on combining many models such as Delon and McLean’s IS Success Model and TPB as the main model. Also combining external factors from existing studies that affecting attitude toward using the application.
8p
longtimenosee04
06-03-2024
2
0
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Trong hệ thống lý thuyết, có hai mô hình thường xuyên được sử dụng để đo lường ý định khởi nghiệp là lý thuyết về hành vi dự định (Theory of Planned Behavior-TPB) của Ajzen và mô hình sự kiện khởi nghiệp của Shapero và Sokol (Entreprenuerial Event Model-EEM). Trong nghiên cứu này, mục đích của tác giả là để xem xét độ tin cậy và giá trị của thang đo thái độ định hướng kinh doanh trong bối cảnh tại Việt Nam.
12p
vimarillynhewson
02-01-2024
8
0
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The purpose of this study is to develop a better understanding of factors affecting online shopping behavior via e-commerce platforms among Vietnamese consumer. The survey was conducted online by 346 consumers in Vietnam to test the proposed conceptual model of online shopping intention using multiple regression analysis.
11p
vimarillynhewson
02-01-2024
6
1
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In addition, the results also show that purchase intention to use is positively influenced by attitude towards use and the effect of perceived usefulness on intention to use is not clear. Several implications are provided to support safe vegetable online businesses to develop the market from the research findings.
14p
viindra
06-09-2023
7
5
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Nghiên cứu sử dụng thuyết hoạch tính cá nhân (Privacy Calculus) và Lý thuyết hành vi có kế hoạch (TPB) kết hợp với Hệ thống mô hình xử lý thông tin kép HSM (Heuristic-Systematic Model) để xây dựng mô hình nghiên cứu dựa trên những lý thuyết này. Mô hình nghiên cứu tập trung vào nhận thức của người sử dụng mạng xã hội về rủi ro bảo mật dữ liệu để khai thác hành vi chia sẻ thông tin trên mạng xã hội (MXH) ảnh hưởng bởi yếu tố này trong bối cảnh MXH đang dần trở thành một phương tiện không thể thiếu trong đời sống hàng ngày của người dân Việt Nam.
14p
viannee
04-08-2023
9
6
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The study "Green consumption behavior of energy-saving household equipment in Vietnam" aims to find out factors that have effects on green consumption behavior for household appliances of Vietnamese customers applying the Theory of Planned Behavior (TPB) model. The relationship between the independent and dependent variables was identified by using both qualitative method and quantitative method with multiple regression.
20p
nhanchienthien
25-07-2023
5
4
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This study was conducted to identify and evaluate the factors affecting the intention to participate in ecotourism of tourists in Vietnam by integrating Theory of Reasoned Behavior (TRB), Theory of Planned Behavior (TPB), Technology Acceptance Model (TAM) and Social Identity Theory (SIT) with an addition of four factors including ‘environmental concern’, ‘advertising’, ‘past experience’ and ‘eWOM’. By applying Partial Least Square – Structural Equation Modeling (SEM), the proposed model was verified with a sample of 221 tourists in Vietnam.
13p
nhanchienthien
25-07-2023
8
3
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This paper explores a hybrid theory of behaviour, including the Technology Acceptance Model (TAM), the Unified Theory of Acceptance and Use of Technology (UTAUT), and the Theory of Planned Behaviour (TPB) to examine the factors influencing undergraduate students’ intention to use e-wallets.
11p
viwolverine
11-07-2023
7
5
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In this study, investigations were carried out on the difference in kids’ VA by their environmental factors, such as various family structures, the effect of visual health attitudes (VHA) and visual health behaviours (VHB) on visual acuity (VA). Here, a model of TPB was formed to analyze VA for 260 kids in low SES families in Changhua County, Taiwan.
8p
viironman
02-06-2023
5
3
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The present study aimed to apply the theory of planned behavior (TPB) to identify predictors of adults’ intentions to improve oral health behaviors. This cross-sectional study was conducted with 1,328 adults living in the Jeddah city, Saudi Arabia.
9p
viferrari
28-11-2022
3
2
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The aim of this research is to discuss and test the effect of the factors on Vietnamese consumers’ online shopping intention base on Technology Acceptance Model (TAM) and Theory of Planned Behavior (TPB). The questionnaire was sent directly to the respondents and through the Internet.
13p
viuchinaga2711
21-10-2021
25
4
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The study discusses the factors affecting online shopping behavior apparel products of mid–range fashion brands of consumers in Hanoi city based on Theory of planned behavioral (TPB), Technology acceptance model (TAM) and Theory of perceived risk (TPR).
9p
vivelvet2711
17-09-2021
11
1
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Understanding user’s behavior in buildings is crucial since user behavior significantly contributes to the overall building’s energy consumption. Therefore, this study aims to identify a user’s pro-environmental behavior, in particular, the energy conservation behavior (ECB) of university users in Kuwait. For this reason, this study creates a model whereby two variables, namely, environmental knowledge and awareness of consequences, are introduced and incorporated into the existing theory of planned behavior (TPB).
14p
nguaconbaynhay10
22-02-2021
14
2
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This study adopts Theory of Planned Behavior (TPB) and Technology Acceptance Model (TAM) to measure factors affecting green food purchase intention in Ho Chi Minh city (HCMC). The survey data was collected from 197 students during the period of 1 st to 20th September, 2017.
15p
larachdumlanat129
19-01-2021
23
1
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This study examined the impact of some antecedents of green PI among consumers in Vietnam and Taiwan, focusing on the indirect impact of materialistic values (through attitude). All five hypotheses received support from the Vietnam data, confirming the significant impacts of materialistic values (i.e. success and happiness) on attitude, and all three antecedents from the TPB model (i.e. attitude, subjective norms and perceived behavioral control) as positive predictors of green PI.
12p
caygaocaolon5
19-05-2020
16
1
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