Why strategy
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Based on the extant literature, theoretical underpinnings and the context of Vietnam, the research aims to study why and how Vietnamese food and garment companies adopt CSR practices.
342p runthenight04 02-02-2023 9 2 Download
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Based on defining difficulties of VPBank in terms of competing with not only other non-state banks but also state-owned banks, the research will significantly find out a relevant competitive strategy for VPBank in the period from 2006 to 2010 and answer Why VPBank should apply CRM as a competitive tool.
84p guitaracoustic01 03-12-2021 16 3 Download
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Lecture Electronic commerce - Chapter 11: E-Commerce Security learning objectives: Explain EC-related crimes and why they cannot be stopped. Describe an EC security strategy and why a life cycle approach is needed. Describe the information assurance security principles. Describe EC security issues from the perspective of customers and e-businesses.
51p caphesuadathemtac 09-11-2021 16 3 Download
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Precision medicine promises to improve both the efficacy and safety of therapeutic products by better informing why some patients respond well to a drug, and some experience adverse reactions, while others do not. Pharmacogenomics is a key component of precision medicine and can be utilized to select optimal doses for patients, more precisely identify individuals who will respond to a treatment and avoid serious drug-related toxicities.
5p caothientrangnguyen 09-05-2020 11 2 Download
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Nowadays, the concept of globalization seems reduced to the size of the market and, export is only one aspect of the phenomenon of globalization. In global industries, it is now the most competitive positions and bases of competitiveness which should be established worldwide. Therefore, globalization raises strategies to become more global rather than local. Those strategies consist in expanding and coordinating all activities of the company worldwide.
91p nguyenyenyn117 18-06-2019 52 8 Download
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The purpose of this research is to analyse the attitudes and believes of Irish investors towards green and ethical investments. Why they invest in green, is it profit maximisation or ethical considerations and what are the barriers for green investments. How feasible is the government policy and targets set for greening the Irish economy by 2020.
111p nguyenyenyn117 18-06-2019 33 8 Download
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Learning objectives: Define a marketing channel, explain why manufacturers choose to use intermediaries, define the marketing functions that constitute the work of the channel, identify the members of marketing channels and the functions in which they specialize.... and other contents.
9p tieu_vu08 05-05-2018 47 1 Download
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Learning objectives: Understand vertical integration as a continuum from make to buy rather than as a binary choice, explain why channel players (manufacturers, wholesalers, retailers) often integrate forward or backward with great expectations, only to divest themselves within a few years.... and other contents.
5p tieu_vu08 05-05-2018 40 2 Download
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Learning objectives: Explain why manufacturers prefer more coverage, especially in fast-moving consumer goods industries, combined with a downstream channel member that limits its assortment in their product category, explain why downstream channel members prefer less coverage, combined with a greater assortment in each manufacturer’s product category.
9p tieu_vu08 05-05-2018 40 1 Download
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Learning objectives: Distinguish between three broad categories of institutions that constitute the wholesaling sector, define how an independent wholesaler-distributor adds value and explain why this sector is growing, detail the mechanisms by which channel members join federations or alliances that offer exceptional services while cutting costs.... and other contents.
4p tieu_vu08 05-05-2018 43 2 Download
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Chapter 9 - Direct and indirect communication strategies. This chapter provides knowledge of: Why use direct or indirect communication strategies? Direct strategy, types of direct messages, Indirect strategy, types of negative indirect messages, types of persuasive indirect messages.
31p nomoney2 10-02-2017 50 1 Download
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Chapter 2 - Developing successful marketing and organizational strategies. After reading chapter 2, you should be able to: Describe two kinds of organizations and the three levels of strategy in them; describe how core values, mission, organizational culture, business, and goals are important to organizations; explain why managers use marketing dashboards and marketing metrics.
80p luimotbuoc_3 03-11-2016 56 7 Download
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Lecture Principles of Marketing - Chapter 10 explain why companies use distribution channels and discuss the functions these channels perform, discuss how channel members interact and how they organize to perform the work of the channel, identify the major channel alternatives open to a company, explain how companies select, motivate, and evaluate channel members.
28p allbymyself_06 28-01-2016 91 5 Download
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In this chapter you will learn: Understand why physical distribution (logistics) is such an important part of place and strategic market planning, understand why the physical distribution customer service level is a marketing strategy variable. understand the physical distribution concept and why it requires coordination of storing,...
6p allbymyself_06 26-01-2016 76 5 Download
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In this chapter you will learn: Know the content of and differences among strategies, marketing plans, and a marketing program; know how to use S.W.O.T. analysis and other planning approaches to zero in on a marketing strategy that fits the firm's objectives and resources and meets customers' needs; understand why the product classes and typical mixes are a good starting point for planning;...
8p allbymyself_06 26-01-2016 62 3 Download
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After studying this chapter you will be able to: Know the variables that shape the environment of marketing strategy planning, understand why company objectives are important in guiding marketing strategy planning, understand target marketing, be familiar with the four Ps in a marketing mix,...
13p allbymyself_06 26-01-2016 92 3 Download
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Why we need to communicate to help and what is the communication task, why we need to communicate to help and what is the communication task, what we want them to remember, what we are going to say to them,... to help you answer the questions above, you are invited to consult the document content "What if there is a contraception method: A digital strategy to get the adult". Invite you to consult.
66p pierre1991 03-01-2016 54 8 Download
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Lesson 4 – Executing a strategy has outline 4.1 Superior strategy execution – another path to competitive advantage. Gain command of what managers must do to build an organization capable of good strategy execution; Learn why resource allocation should always be based on strategic priorities; Understand why policies and procedures should be designed to facilitate good strategy execution.
63p talata_1 27-10-2014 132 12 Download
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So you’ve decided it’s time to get serious about social media, and you’re excited to begin building a strategy and a social media team. Whether your team is diving in for the first time, or restructuring an existing strategy so that it becomes more effective, you should aim to answer the following questions for your team. 1. 2. 3. 4. 5. 6. Why are we engaging in social media? Who should be part of our social media team? Where should our team focus our efforts in social media? What social media content should we monitor and create? How should our...
9p hoangliensonnhi 14-08-2013 115 12 Download
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Why Globalize? expand sales when domestic markets are saturated, should go overseas to increase sales and profits acquire resources resources may be more readily available and less costly in other countries diversify sources of sales and supplies different business cycles between countries may avoid impact of price swings or shortages avoid tariffs
21p mioangelo1911 17-03-2013 60 5 Download