Đề thi Tiếng Anh giao tiếp trong doanh nghiệp (Exam in English for business communication) - Đề 2
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- University of Economics, HCMC End of Unit Test.U2.M2 School of Foreign Languages Division of English for General Purposes EXAM IN ENGLISH FOR BUSINESS COMMUNICATION (75 minutes) Read the instruction carefully. RECORD your answers on your answer sheets. Section 1: Language knowledge (40 marks) I. Choose the words that best fit the gaps in the following passage. Jim Lawrence runs a firm with a turnover (1) …………… over $3 million. Yet only fifteen years ago he owned a farm (2 ) …………… was struggling to (3) …………… a profit. For a few years in the 80s, he worked (4) …………… an estate agent to earn some extra money. In 1993, Jim was asked to make an iron candlestick. He (5) …………… $50 to get started and soon had a new business. He received lots of orders and decided to (6) …………… his farm buildings to workshops. “I have had no formal training in iron work”, says Jim, “but I have always liked making things”. These days he (7) …………… thirtytwo people to help him and he has a very successful business. It is a mailorder company and Jim has (9) …………… invested a lot of money in IT to maximize (9) …………… . During the last 15 years, he has won two very important prizes for business, one in 1996 and (10) …………… in 2002. 1. a. for b. of c. at d. on 2. a. who b. whom c. whose d. which 3. a. take b. do c. make d. invest 4. a. for b. in c. as d. of 5. a. lost b. spent c. threw d. found 6. a. consist b. transfer c. convert d. invert 7. a. employ b. was employing c. employs d. employed 8. a. recently b. yet c. never d. seldom 9. a. efficient b. inefficient c. efficiently d. efficiency 10. a. another b. other c. the other d. others II. Choose the best answer 11. The cost of a company’s shares is its …………… . a. market share b. share price c. turnover d. overheads 12. The percentage of sales a company has in a particular market is its …………… . a. share price b. turnover c. market share d. net profit 13. The company employs a …………… of nearly 5,000. a. employees b. labour c. workers d. workforce 14. A company which is more than 50% owned by another company is called a …………… . a. subsidiary b. parent company c. head office d. branch 15. We …………… independent and impartial advice on mobile phones. a. do b. launch c. make d. offer 16. We want to be sure that we can …………… the needs of our customers. a. respond b. accept c. meet d. make 17. After 2 years in which the price of PCs has fallen by half, the price of software …………… down too. a. is coming b. come c. would come d. came 18. As a rule, cheap imports …………… to greater competition. a. are leading b. lead c. leads d. is leading 19. How do you …………… with customer complaints? 1 EOU Test.U2.M2
- a. deal b. treat c. do d. have 20. They need to improve the products’ …………… . a. packed b. pack c. packaging d. package 21. Afitel Company is committed …………… creating and delivering value. a. for b. to c. at d. in 22. The product was very popular. We sold …………… on the first day and ordered more stock. a. out b. on c. in d. for 23. If a product is …………… sale in a John Lewis store, you know you can trust it. a. at b. to c. on d. of 24. Turnover was €57.2 million, an increase ……………15% on last year. a. on b. of c. in d. by 25. Can we move …………… to the next item on the agenda? a. on b. up c. away d. for 26. Now is a good time to invest …………… the property market. a. for b. of c. with d. in 27. The pretax profit was USD 15 million …………… the profit aftertax was USD 8 million. a. because b. in spite of c. while d. due 28. Our biggest customer is McDonald’s, …………… most of you will be familiar with. a. that b. which c. Ø d. all are correct 29. Next, I’ll explain …………… we’ve been so successful in the fashion industry. a. why b. that c. which d. if 30. I think one of the major reasons for the company’s success is the markets …………… we operate. a. when b. on which c. which d. where 31. Currently, we …………… the next stage in our development. a. consider b. will consider c. are considering d. have considered 32. Its products are …………… by many celebrities in the world of music and sport. a. endorsed b. endorsing c. to endorse d. endorsement 33. …………… is involved with managing and organising the work of a company. a. Accounts b. Personnel c. Administration d. Sales 34. Because of the high cost of dollar, exports …………… well. a. aren’t doing b. hasn’t done c. don’t make d. aren’t making 35. Nokia …………… in manufacturing mobile phones. a. specialises b. specialising c. specialised d. will specialise 36. Nature’s Way Foods is a foodmanufacturing company …………… on the south coast of England. a. basic b. basing c. based d. bases 37. We are a highly …………… business. a. compete b. competitive c. competition d. competing 38. We have now got a very wide range of …………… . a. productivity b. producers c. products d. production 39. We have …………… moved to our new head office in central London. a. success b. successful c. successfully d. succeed 40. If customers want …………… about our service, they can call our hotline. a. complain b. to complain c. complaining d. complained Section 2: Language use 1. Read the following passage and answer the questions that follow: Procter & Gamble’s Head & Shoulders shampoo is the biggest selling antidandruff shampoo in the world. When sales began to drop, Head & Shoulders had been on the market for more than 25 years in some 2 EOU Test.U2.M2
- countries. Procter & Gamble therefore considered the possibility that changes in consumer needs and wants may have occurred and could explain the declining sales. Market research identified that consumers were not comfortable with the brand’s core promise that it would get rid of dandruff. Therefore, the decision was made by Procter & Gamble to alter Head & Shoulders’ promise to one that gives people beautiful hair and keeps hair clean. The brand turned away from presenting dandruff as a disease that needs to be treated and set out with the intention of making consumers comfortable with purchasing and being associated with Head & Shoulders. As part of the launch for Head & Shoulders in Australia, a “celebrity ball” was held at Sydney’s Star City Casino in September 1999, in order to link Head & Shoulders with glamour and to steer away from the discomforting image of an antidandruff shampoo. The launch also featured an advertisement with Courtney Cox. Within three months of Head & Shoulder being launched in Australia, it had established itself as the number four shampoo in the Australian market. Consumers were obviously more inclined to purchase a product whose main feature was glamour, rather than battling dandruff. Choose the best answer: 1. Where do you think the passage above is probably from? a. a course of banking c. a school brochure b. a brochure of recruiting d. a newspaper 2. What is the passage about? a. The history of Procter & Gamble b. A kind of product from Procter & Gamble c. Consumer file of Procter & Gamble d. The financial statement of Procter & Gamble 3. Which of the following statement is FALSE? a. Procter & Gamble launched Head & Shoulders 25 years ago. b. Market research guides Procter & Gamble in making dandruff shampoo. c. A celebrity ball took place when Procter & Gamble launched Head & Shoulders in London. d. Procter & Gamble decided to make Head & Shoulders the flagship product. What does each of the following underlined words / phrases refer to? 4. “The brand turned away …” (Paragraph 1) main feature …” (Paragraph 3) 5. “… a product whose Which words/ phrases in the passage mean the following? 6. indication that something may be expected to occur: ………………… 7. placed in a position: ………………… 8. careful study in order to discover new facts or information: ………………… Fill in each blank with one suitable word from the passage. Put it in its correct form or tense if necessary. 9. There are vast ………………… of ice cream in the hot weather. 10. Which ………………… of toothpaste do you prefer? II. Writing 3 EOU Test.U2.M2
- Read the following job advertisement on vn.linkedin.com and the candidate’s profile. Brand Supervisor Circle K Vietnam Ho Chi Minh City, VN Job description + Manage Advertising, Public Relations, Media and all special events to support sales. + Conduct market intelligence in terms of marketing initiatives / trends in the market as well as competitors’ marketing activities / initiatives and strategies. Requirements • Bachelor’s degree in Marketing, Business or equivalent major • Have at least 03 years of experiences in Marketing / Brand management, experiences in Retail industry is preferable. Candidate’s profile + Thanh Nguyen, 30 years old + B.A. in Marketing, University of Finance and Marketing + Marketing Manager for KFC (5 years), launching 3 marketing campaigns + parttime job as waiter for KichiKichi and Hanuri + friendly, active and hardworking Write an email of job application for the position advertised. Make up information where necessary. Subject: Brand Supervisor, Thanh Nguyen Dear Mr. Phan Le, I am ………………………………………………………………………………………….. As you can see ………………………………………………………………………………. With a B.A degree ………………………………………………………………………….. Thank you …………………………………………………………………………………... Yours … III. Listening: PART ONE: Listen to the conversations twice and choose the appropriate answer to each question. Conversation1: Questions 1 – 2 1. Why can’t the woman speak with Mr. Curtis right now? A. He’s too busy. C. He went downtown. B. He’s on a business trip. D. He’s talking on the phone. 2. What will the woman do? A. Leave a message. C. Make an appointment. B. Return later. D. Call back. Conversation2: Questions 3 – 5 3. Why did Mr. Cho stop work? A. He’s been feeling tired. C. He was fired. B. He’s on vacation. D. He retired. 4. When did Mr. Cho stop work? A. Two days ago. B. On Tuesday. C. Last week. D. Last month. 5. Why did the speakers like Mr. Cho? A. He told jokes. C. He cleaned the office. B. He worked hard. D. He brought them cookies. 4 EOU Test.U2.M2
- PART TWO: Listen to the recording and complete the notes. The recording will be played twice Business (6) ……………………… and ……………………… Association Conference. + Workshops: last from (7) ……………………… to ……………………… held in the conference rooms on the 3rd and 4th floors. + A map in your (8) ……………………… ……………………… . If not picked it up yet find it in the main lobby on the ground floor. + Lunch: served in the hotel ballroom on the 2nd floor. + After lunch back to the auditorium to hear a (9) ……………………… ……………………… on the future of business management. + (10) ……………………… ……………………… available in the lobby. The End 5 EOU Test.U2.M2
- KEYS EOU TEST.U2.M2 Section 1 I. 1. b 2. d 3. c 4. c 5. b 6. c 7. c 8. a 9. d 10. c II. 11. b 12. c 13. d 14. a 15. d 16. c 17. a 18. b 19. a 20. c 21. b 22. a 23. c 24. b 24. a 26. d 27. c 28. b 29. a 30. d 31. c 32. a 33. c 34. a 35. a 36. c 37. b 38. c 39. c 40. b Section 2: I. Reading 1. d 6. promise 2. b 7. established 3. c 8. research 4. Head & Shoulders 9. sales 5. of a product 10. brand II. Writing SUGGESTED ANSWER Subject: Brand Supervisor, Thanh Nguyen Dear Mr. Phan Le, (Introduction: 5 marks) I am responding with enthusiasm to your job posting on vn.linkedin.com for the position of Brand Supervisor. I believe my extensive experience and skills in this field are an excellent match for the job. (Body: 10 marks) As you can see in my CV, I worked as Marketing Manager for KFC for 5 years. During that time, I developed marketing strategies and successfully launched three marketing campaigns. I also conducted market research and analyzed our competitors’ marketing activities. With a B.A. degree in Marketing and the experience accumulated while working parttime as a waiter for KichiKichi and Hanuri, I have a full understanding of the importance of media and event organizing in advertising products. (Closing: 5 marks) Thank you for your time and consideration. I can be reached anytime via this email address or my cell phone (0164 …….. ) Yours sincerely, Thanh Nguyen EOU Test.U2.M2 6
- III. Listening PART ONE: 1. B 2. C 3. D 4. D 5. A PART TWO: 6. Managers, Administrators 7. ten fifteen (10:15), twelve fifteen (12:15) 8. registration packet 9. panel discussion 10. complimentary coffee AUDIO SCRIPT – EOU TEST U2 (PRE INTER) PART ONE: 1. Man: Thank you for calling, but I’m sorry to have to tell you that Mr. Curtis is out of town on business. Would you like to leave a message? Woman: Thank you, but . . . uh . . . I think I’d like to make an appointment for when he returns. I’d like him to take a look at some contracts for me. Man: Well, Mr. Curtis will be returning tomorrow. I could schedule an appointment for you later in the week. Woman: Thank you. That would be fine. 2. Woman: Things just haven’t been the same since Mr. Cho retired last month. There’s no one here to tell us jokes. Man: It’s hard to work without Mr. Cho making us laugh. Woman: Do you know what else isn’t the same? Ms. Green didn’t bring cookies today. Man: That’s because Ms. Green is on vacation this week. She’s the one who always brings them. PART TWO: Good morning and welcome to the Business Managers and Administrators Association Conference. Workshops are scheduled to begin in just a few minutes, at ten fifteen, and will go until twelve fifteen. All workshops will be held in the conference rooms on the third and fourth floors. A map is included in your registration packet. If you haven’t picked up your packet yet, they are available at the registration EOU Test.U2.M2 7
- desk in the main lobby on the ground floor. Lunch will be served in the hotel ballroom on the second floor from twelve thirty until one thirty. Following lunch, we will reconvene here in the auditorium to hear a panel discussion on the future of business management. OK, I think that’s all. Oh, yes, there’s complimentary coffee available in the lobby now if you would like to get some on the way to the morning workshops. EOU Test.U2.M2 8
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