Doctor of Business Administration thesis: Time perspective and continuance intention to use mobile commerce - The dual role of perceived risk and security
Chia sẻ: Cothumenhmong6 Cothumenhmong6 | Ngày: | Loại File: DOCX | Số trang:179
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This chapter aims at providing a research background on mobile commerce. Also, this chapter postulates the research gaps. Briefly, it is the if and how the perception of risk and security simultaneously affects continuance intention to use mobile commerce under the influence of considerations of future consequences that generates the need to conduct this study. Also, based on the research gap, this study delineates the research methodology and research scope. Regarding the research methodology, this research includes two studies: the pilot study and the main study. The pilot study aims at developing and testing the draft scale while the main study aims at testing the reliability, convergent and discriminant validity of the construct measurements. PLS-SEM technique with SmartPLS 3.2.8 is adopted to test the hypotheses. This chapter also outlines some significant contributions in both academic and practical ways. Finally, the structure of this thesis is demonstrated and research limitations are presented.
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