Characteristics of the market

Part 2 of ebook "Targeting using augmented data in database marketing: Decision factors for evaluating external sources" provides readers with contents including: Chapter 5 - Test design for evaluating the source characteristics; Chapter 6 - Analysis of data augmentation KPIs; Chapter 7 - Analysis of results and test of hypotheses; Chapter 8 - Limitations of data augmentation and outlook; Chapter 9 - Summary;...

204p giangmacvien 22-06-2024 1 1   Download

Part 1 of ebook "Standing room only: Marketing insights for engaging performing arts audiences" provides readers with contents including: the performing arts; the evolution and principles of marketing; understanding the performing arts market; exploring characteristics of current and potential performing arts attenders; planning strategy and applying the strategic marketing process; identifying market segments, selecting target markets, and positioning the offer; conducting and using marketing research;...

192p giangmacvien 22-06-2024 1 1   Download

Part 1 of ebook "Adoption of innovation: Balancing internal and external stakeholders in the marketing of innovation" provides readers with contents including: adoption of innovation, balancing internal and external stakeholders in the marketing of innovation; corporate prediction markets for innovation management; innovations in consumer science; customer co-production and service innovation characteristics;...

112p giangmacvien 22-06-2024 2 1   Download

Lecture "Principles of marketing: Chapter 5 - Product strategy" provides students with content about: Characteristics of service; 3P in service marketing; 3 basic duties of service providers; Ways of designing a product; Levels of products; Product classifications;... Please refer to the detailed content of the lecture!

8p gaupanda031 20-05-2024 1 1   Download

The concerns of dwindling food supply and over dependence on imported foods in Nigeria, especially in the face of dwindling foreign exchange, has prompted attention of experts on how to improve production and marketing of home-grown local food crops. The study assessed the quality characteristics and price preferences of consumers of Cowpea in the Niger State, Nigeria. The study adopted the survey design using quantitative research strategy.

14p longtimenosee10 26-04-2024 2 1   Download

The study’s main focus is on how much or if any leverage a corporation employs. The article examines the capital source composition of firms providing logistics services listed on the Vietnamese stock market. From there, we are able to recognize how much an organization depends on external funds as well as how much initiative it takes from internal capital sources.

11p longtimenosee09 08-04-2024 5 1   Download

Improvement of scientific-theoretical approaches and the principles to the analysis of digital economic space, systematization of structural elements of digital economy to define characteristics. A research object - economy of digital space at the present stage. Systematization of current trends of development of digital economy, ideas of structural elements of digital economy acts as a subject.

8p longtimenosee09 08-04-2024 1 0   Download

The article "Supply chain in insurance of high-tech companies: Formation characteristics" was aimed at forming an idea of companies’ portfolios applying high technologies in the process of modern supply chain insurance business digitalization. For this aim, the analysis of Russian and Azerbaijan insurance markets and the dynamics of their gradual implementation of online technologies was carried out.

8p longtimenosee07 29-03-2024 2 2   Download

The main purposes of this paper are to identify the type of risks involved in the halal food supply chain (HFSC) in articles published in the context of halal management. The study utilized an extensive literature review of current halal management literature specifically in relation to the food supply chain. The study has found nine significant risks in the halal food supply chain which is the human resource, processing risk, logistic risk, raw material risk, halal certification, traceability, market characteristic, outsourcing practices, and product characteristic.

7p longtimenosee06 27-03-2024 5 2   Download

The article discusses the basics of the digital supply chain management, its characteristic features and scope of application are covered. The analysis of a condition of development of digital supply chain management in the world reflecting growth of its share in gross domestic product, and the Russian Federation for which characteristic is the state initiative of advance and development of digital processes, but not business structures is carried out.

7p longtimenosee04 06-03-2024 5 1   Download

Supply chain management played a critical role in the electric power industrial chain optimization. The paper notes that in order to increase transparency and efficiency of settlements for electric energy, the introduction of intelligent metering systems is necessary. In order to achieve efficiency, transparency, data security and reduce transaction costs abroad, blockchain technologies that have both positive and negative characteristics have begun to be actively introduced.

6p longtimenosee04 06-03-2024 8 0   Download

This paper examines the reporting of Key Audit Matters (KAMs) in independent auditor‟s report for construction sector in the Malaysian market. It also aims to identify whether the specific characteristics of construction company will influence the KAMs reporting for Malaysian companies.

13p vimarillynhewson 02-01-2024 9 3   Download

Part 1 book "Finfish aquaculture - Species selection for diversification" includes content: Fish culture - achievements and challenges; fish culture - the rearing environment; fish culture: feeds and feeding; farmed species and their characteristics; considerations for the selection and commercialization of new or alternate species; a systematic market approach to species diversification - a french case study, the agribusiness approach,... and other contents.

383p muasambanhan01 13-12-2023 5 4   Download

Ebook "Innovation and product management: A holistic and practical approach to uncertainty reduction" presents the fundamentals of innovation and product management and introduces the reader to a holistic process model with particular focus on innovation and uncertainty. This integrated consideration of innovation management and product innovation within an interdisciplinary approach represents a unique characteristic of this book.

333p loivantrinh 29-10-2023 9 2   Download

Ebook "Wonder woman: Marketing secrets for the trillion-dollar customer" are the most financially attractive target audience and buy the majority of products and services, so improving the way we market to women is the easiest and most effective business growth strategy. This book dispels the traditional stereotypes about women as consumers and creates a clear business case for marketing to women.

256p loivantrinh 29-10-2023 9 3   Download

This study aimed to investigate the microbiological quality and mineral content of smoked cheese collected from different retail markets from Ibb and Taiz areas in Yemen. The microorganisms were determined as follows: Mesophilic bacteria, Proteolytic, Halotolerant, Coliforms, Staphylococcus aureus, Yeast and Mold as well as the presence of Salmonella spp, Escherichia coli.

7p viisac 23-09-2023 3 1   Download

In this article we annouced results of the study and improve for washing and mixing additives step to improve the quality of surimi production in Hoa Thang Fisheries Company - Ba Ria - Vung Tau to satisfy the Japanese market standard.

7p viisac 23-09-2023 3 1   Download

Part 1 of ebook "Introduction to finance: Markets, investments, and financial management (16th edition)" provides readers with contents including: institutions and markets; the financial environment; money and the monetary system; banks and other financial institutions; investments; savings and investment process; time value of money; bonds and stocks - characteristics and valuations; financial return and risk concepts;...

396p hanlinhchi 29-08-2023 5 4   Download

This paper is based on the financial statements data of 548 financial companies listed on the Hochiminh Stock Exchange (HOSE) and the Hanoi Stock Exchange (HNX) in the period of 2013-2018 to test the impact of Board of Directors characteristics on the timeliness of financial statements of the listed companies.

30p nhanchienthien 25-07-2023 7 5   Download

This article analyzes the impact of CEO’s education on firm financial performance by using data of 462 firms listed on both Ho Chi Minh and Hanoi Stock Exchange from 2011-2017. In general, a CEO with Master’s Degree has a positive impact of on firm financial performance, thus suggesting that educational level of CEO’s has impact on the firm’s success. Surprisingly, the Doctor's Degree of CEO negatively influences the firm performance measured by the market value (Tobin’s Q) and firm’s profitability (ROA) is positively affected if CEO has a Engineering Degree.

23p nhanchienthien 25-07-2023 8 4   Download