Communication strategies

Chapter 9 - Direct and indirect communication strategies. This chapter provides knowledge of: Why use direct or indirect communication strategies? Direct strategy, types of direct messages, Indirect strategy, types of negative indirect messages, types of persuasive indirect messages.

31p nomoney2 10-02-2017 3 1   Download

Discover increased efficiency and effectiveness through a Unified Communications strategy. In the inimitable dummies style, Unified Communications for Dummies explores new paradigms for working and communicating efficiently and collaboratively. Find real-world examples of how unified communications is being used now to solve critical business challenges and the tips you can use to meet your business needs in the modern, mobile work environment.

74p rose_12 03-12-2012 57 12   Download

Chapter 9 - Direct and indirect communication strategies. This chapter provides knowledge of: Why use direct or indirect communication strategies? Direct strategy, types of direct messages, Indirect strategy, types of negative indirect messages, types of persuasive indirect messages.

31p nhanmotchut_2 19-10-2016 9 1   Download

English for International Tourism is a multi-level course for students who need English for professional communication in the hotel and tourism industries. Illustrated with material from Dorling Kindersley’s Eyewitness Travel Guide series and authentic material from companies within the tourist industry this, the intermediate level book, presents effective communication strategies for workplace situations such as giving advice, taking bookings and dealing with complaints.

146p danghuypk 23-09-2013 242 126   Download

Spotlight on Community Relations • Companies are starting to get it – conscience isn’t just trendy, it’s necessary • “Sustainable development plans” are becoming commonplace • No one wants to be Martha, Enron, etc. • The Bonus: Doing good = Good for business A Gradual Shift • PriceWaterhouseCoopers 2002 Sustainability Survey Report – 140 U.S. companies – 70 percent had no broad-based sustainability program in place yet. – 69% were reviewing or revising ethics programs or their corporate-governance process. ...

22p dangcap_pro 29-12-2009 121 45   Download

Mobile and Wireless Communications have been one of the major revolutions of the late twentieth century. We are witnessing a very fast growth in these technologies where mobile and wireless communications have become so ubiquitous in our society and indispensable for our daily lives. The relentless demand for higher data rates with better quality of services to comply with state-of-the art applications has revolutionized the wireless communication field and led to the emergence of new technologies such as Bluetooth, WiFi, Wimax, Ultra wideband, OFDMA.

0p 123859674 30-06-2012 56 17   Download

Mobile and wireless communications applications have clear impact on improving the humanity wellbeing. From cell phones to wireless internet to home and office devices, most of the applications are converted from wired into wireless communication. Smart and advanced wireless communication environments represent the future technology and evolutionary development step in home, hospitals, industrial, and vehicular and transportation systems.

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Tham khảo sách 'mobile and wireless communications: physical layer development and implementation', kỹ thuật - công nghệ, kĩ thuật viễn thông phục vụ nhu cầu học tập, nghiên cứu và làm việc hiệu quả

300p kimngan_1 05-11-2012 32 8   Download

This document draws on key sources from the disciplines of social psychology, economics and behavioural economics (where the irst two disciplines overlap). We have sought to distil this information into some key factors that are important to consider for anyone developing communications that seek to inluence behaviour, and to develop a framework for applying these factors to the development of a communications strategy.

70p huyhung231 13-05-2014 33 6   Download

In this chapter you will learn: The promotion mix, integrated marketing communications, a view of the communications process, steps in developing effective marketing communication, setting the total promotion budget and mix, socially responsible marketing communication.

38p allbymyself_06 28-01-2016 10 4   Download

The topics discussed in chapter 11 are intercultural communication. This chapter includes contents: Introduction: impact of globalisation, understanding the term "culture", defining ‘intercultural communication’, "Third space" communication, strategies for effective intercultural communication.

34p tangtuy04 16-03-2016 39 4   Download

In this chapter you will learn: The promotion mix, integrated marketing communications, a view of the communications process, steps in developing effective marketing communication, setting the total promotion budget and mix, socially responsible marketing communication.

38p allbymyself_06 28-01-2016 12 3   Download

Perception is the critical activity that links the individual consumer to group, situation and marketer influences. Thus, it is vital to understand how consumers process information, and the steps and factors involved. In this topic we will cover the following aspects: How consumers process information; different steps involved in information processing, factors that influence this process; implications of perception for retail, brand and communication strategies.

22p tangtuy04 16-03-2016 6 2   Download

Effective communicators can elicit all of the action signals and communication strategies from a person and adopt their style to make sure that their communications are effective.

42p damtrung 14-07-2009 229 73   Download

As you map out your communications strategy, use this template to help you: Determine the appropriate set of communication activities based on the relationships among the communication, buying, and selling processes. Outline the use of messages and other communication tools throughout your selling process. Determine the appropriate communication vehicles you should implement for each audience, whether that audience is a customer, a channel member, or a partner. Determine implementation timing and the budget for each audience. ......

0p viettuan 06-03-2009 216 47   Download

Broadly defined, Electronic Government (e-Government) is the use of ICT: - to promote more efficient and effective government’s activities, - to facilitate accessibility to government services, - to allow greater public access to information, and - to make government more accountable to citizens. e-Government involves delivering services via the Internet, telephone, electronic media, community centers (self-service or facilitated by others), wireless devices or other communications systems

26p test0101 31-05-2010 126 31   Download

In our increasingly mobile world, communication must be effective, global, and available through multiple technologies seamlessly. Unified Communications logically blends and combines previously separate services and features, making communication possible by any means, with anyone, using any of your devices.

75p rose_12 04-12-2012 37 15   Download

This book provides an excellent place for you to begin if you are starting a business continuity program and considering technology such as VoIP (Voice Over Internet Protocol), or if you are an IT person looking to make an informed decision about integrated networking, or designing the next level of a communications strategy. It's also an excellent starting place for end users who are new to business continuity and disaster planning to learn how things like VoIP and other Avaya solutions, software, and services can help in the process....

64p rose_12 04-12-2012 36 12   Download

Hirschmann's long-term communications strategy is based around the complementary strands of industrial automation & control communication and enterprise-wide communications, managed by a common management application, HiVision.The Distributed Communication Architecture (DCA) describes a robust standards-based Ethernet solution for all levels of the industrial automation and control environment, managing and handling information from instruments and sensors to control devices which intercommunicate with plant computer equipment....

29p huyhoang 05-08-2009 74 10   Download

The creative process of advertising is guided by specific goals and objectives and requires the development of a creative strategy or plan of action for achieving the goal. Creative strategy development actually begins with a thorough assessment of the marketing and promotional situation and a determination of what needs to be communicated to the marketer’s target audience. Creative strategy should, however, also be based on a number of other factors that are stated in the creative or copy platform....

22p camnhung_1 07-12-2012 40 10   Download