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Market survey
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This study aimed to evaluate the current state of these collaborative efforts. Subsequently, it proposed solutions to enhance the effectiveness of integrating business practices into university education. The study relies primarily on data collected from surveys of 50 businesses involved in interior design linked with the Interior Design department of Hanoi Architectural University.
7p
viwalton
02-07-2024
1
1
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Part 1 of ebook "Proceedings of the 2nd advances in business research international conference (ABRIC2016)" provides readers with contents including: Chapter 1 - Internal marketing and employees’ performance, relating marketing strategies in human resource efforts; Chapter 2 - Individual entrepreneurial orientation and talent retention of engineers, a pilot survey; Chapter 3 - Entrepreneurial orientation of technology-based SMEs in Malaysia; Chapter 4 - Financial literacy of entrepreneurs in the small and medium enterprises; Chapter 5 - Customers’ intention to repurchase halal personal care...
196p
giangmacvien
22-06-2024
1
1
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This research aimed to consider the importance of digital transformation and digital marketing on consumer behavior, along with studying the indirect impact of this relationship through brand positioning. The authors conducted a survey of 300 leaders of small and medium-sized enterprises (SMEs) on “The impact of digital transformation and digital marketing on the brand positioning and consumer behavior” through online and direct forms using pre-designed questionnaires.
13p
leminhvu111
07-06-2024
5
0
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The study’s main focus is on the factors affecting the financial capacity of logistics service companies. The study is based on a survey of 80 financial professionals and managers from educational institutions and businesses in the industry. The survey content was designed according to the 5-level Likert scale and put into testing the EFA factor discovery model to find out the outstanding factors that affect the financial capacity of listed logistics services companies.
14p
leminhvu111
07-06-2024
1
0
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This study focuses on the Thai market and aims to explore the factors influencing Thai consumers’ purchase intentions towards e-books, providing valuable insights for developing the e-book market in Thailand. Through a questionnaire survey and data analysis, the study investigates the impact of personal factors, perceived usefulness, perceived ease of use, and social factors on consumers’ purchasing decisions.
14p
viellison
06-05-2024
1
1
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This study employs the utilizing qualitative survey research methodology. Each tourism resources were assessed the potential by 3 assessors according to the concept of UtilizationFocused Evaluation: UFA. In-depth interviews were conducted with a purposive sample. The data was analyzed through descriptive writing methods and content analysis, and conclusions were drawn based on consistency and causality.
8p
viellison
06-05-2024
6
1
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This study measured innovation by four types of innovation namely product innovation, process innovation, administrative innovation, and marketing innovation. SMEs performance was measured from the perspective of financial and nonfinancial. The survey was conducted among top-level management of 440 Manufacturing SME in Malaysia. The data was analyzed through Statistical Package for the Social Sciences (SPSS) and the hypotheses were tested through regression analysis.
7p
longtimenosee10
26-04-2024
2
1
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The concerns of dwindling food supply and over dependence on imported foods in Nigeria, especially in the face of dwindling foreign exchange, has prompted attention of experts on how to improve production and marketing of home-grown local food crops. The study assessed the quality characteristics and price preferences of consumers of Cowpea in the Niger State, Nigeria. The study adopted the survey design using quantitative research strategy.
14p
longtimenosee10
26-04-2024
2
1
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This article seeks to assess the cost of losing customers and, consequently, the credibility of the organization in the target market. For the wider scope of content, supply chain of mobile phone companies are targeted as a community has been evaluated. The results of the survey showed that today's companies should pay more attention to lost customers, and take measures to reduce them.
3p
longtimenosee10
26-04-2024
2
1
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This study aims to determine the effect of subjective norm, halal awareness, and behavioural control on purchase intention in halal food products for Muslim students in non-Islamic countries. This research is a survey research using a questionnaire as an instrument, distributed to respondents all over Europe.
7p
longtimenosee10
26-04-2024
1
1
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This research examines the association between entrepreneurship, two types of IT (the managerial IT resources and Technology IT resources), and performance of firm. The research supports the capabilities enabled through IT for organizations. Cross-sectional survey data has been used for testing the hypotheses and proposed research model from a sample of 203 leading firms in Thailand. The results of data analysis show that the culture of entrepreneurship is an important capability, which can forecast the market performance of a firm.
9p
longtimenosee09
08-04-2024
1
0
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This paper aims to identify the economic decision making information for housing development at the initiation phase in Malaysia. Delphi method is implemented in 3 rounds using a questionnaire survey which involved 34 private developers for data collection purposes. The finding shows that authority policies, a market of housing and timing (life cycle of a project) are most necessary information in the economic part.
6p
longtimenosee09
08-04-2024
3
0
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The research investigates the demand on education in the field of logistics management among the high school and vocational students at North Eastern of Thailand. The research explores the needs for labor market in logistics between the private enterprises and government agencies. The surveys were conducted among 830 respondents which include students, entrepreneurs, public and private enterprises through in-depth interviews and brainstorming sessions. The result indicates that the needs for further education among students, mostly female, aged between 19-21 years old. A total of 72.
5p
longtimenosee09
08-04-2024
4
1
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Based on theoretical and practical issues of the AISAS model, the study measures the influence of Digital Marketing on consumer behavior at Pilgrimage Village Boutique Resort & Spa. The study surveyed 160 consumers who stayed at the resort and processed the data using the SEM model. The results have shown the influence of Digital Marketing on each stage of consumer behavior as the AISAS model: Attention, Interest, Search, Action, and Share.
16p
viritesh
02-04-2024
10
2
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This study examines the influence of social media engagement behaviors at various levels (consumption, contribution, creation) on destination advocacy and revisiting intention. Survey results from 273 tourists reveal that consuming behaviors influence destination advocacy and revisiting intention; creating behaviors only influence destination advocacy, and contributing behaviors do not significantly impact destination support and the intention to revisit.
14p
viritesh
02-04-2024
4
1
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The largest and fastest-growing market in recent years is the Halal sector, which has received limited attention. The halal market is extremely competitive, and halal logistics are crucial to the growth of the halal food industry in Malaysia. The purpose of this study is to examine the relationship between Halal logistics practices and Organisational Competitiveness of Halal food industry in Kuala Lumpur, Malaysia. Quantitative analysis performed on a survey data of 108 respondents from Halal Industry in Kuala Lumpur.
12p
longtimenosee07
29-03-2024
4
2
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The aim of this research is to conduct a survey in order to examine the 3PL status in different areas. This paper reveals the maximum percentages of 3PL customers are satisfied with their present 3PL service provider and it has led the positive impact on the customer gratification and reduction of the logistics cost. As a result, the 3PL services are growing fast in Abu Dhabi.
14p
longtimenosee07
29-03-2024
6
2
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The main objective of this study is to examine the impact of green supply chain management, green marketing, and image on the Green satisfaction of dairy industry of Indonesia. Furthermore, the sequential mediation of green marketing and image is examined in the present study as well. Data is collected from 550 the customers of dairy products through surveys. The response rate of data collection was 57%.
8p
longtimenosee06
27-03-2024
5
2
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This study investigates the impact of various dimensions of compatibility on the process integration of the supply chain, which leads toward the improvement of firms operational and market performance. Meanwhile, this study also investigates the mediating effect of information technology capabilities between the relationship of supply chain process integration (SCPI) and firm performance. For this purpose, a survey was conducted via a structured questionnaire using online data collection method from the supply chain and production managers of superstores in Thailand.
13p
longtimenosee04
06-03-2024
2
1
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This study aims to understand the relationship between market competition and GSCM practices among manufacturing companies in Penang and Johor, Malaysia. Data gathered from a survey among the companies were analyzed using descriptive and correlation analysis. The results revealed that the level of market competition in the manufacturing companies’ business environment and the implementation of GSCM practices were relatively moderate.
7p
longtimenosee04
06-03-2024
8
1
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