Marketing guide

Part 1 of ebook "Brand building and marketing in key emerging markets: A practitioner’s guide to successful brand growth in China, India, Russia and Brazil" provides readers with contents including: new forces in global marketing; the new paradigm market-driven approach and need for a one-world-strategy; external environment, understanding the BRIC markets as foundation for successful marketing;...

264p giangmacvien 22-06-2024 1 1   Download

Part 2 of ebook "Brand building and marketing in key emerging markets: A practitioner’s guide to successful brand growth in China, India, Russia and Brazil" provides readers with contents including: BRIC branding framework; strategies for successful brand building and marketing in the key emerging markets; rising individualism and more emotional approaches...

154p giangmacvien 22-06-2024 3 1   Download

In ebook "Mind genomics: A guide to data-driven marketing strategy" the authors describe how Mind Genomics works - a revolutionary marketing method that combines the three sciences of Mathematics, Psychology, and Economics - in a masterful way. Mind Genomics helps the seller of products and services to know what people are thinking about them before one ever commits to an approach by knowing what is important to the people one is trying to influence.

129p giangmacvien 22-06-2024 3 1   Download

Need a mortgage but worried about the market? In Mortgages for Dummies, 3rd edition, bestselling authors Eric Tyson and Ray Brown give you proven solutions for obtaining a mortgage, whether you want to buy your first home, refinance, or tap into your equity. You get the latest on sub-prime and adjustable-rate mortgages, finding the best lender, avoiding fiscal pitfalls and foreclosure, and much, much, more!

314p zizaybay1104 29-05-2024 6 2   Download

With mutual funds, beginning and experienced investors can afford to invest in a wide range of securities by pooling their money with others’ and splitting the profits. Mutual fund investing for Canadians for Dummies helps you makes sense of these funds, start investing, and create a plan to meet your financial goals. With this easy-to-understand guide, you can weigh the pros and cons of mutual funds to decide if they’re right for you.

386p zizaybay1104 29-05-2024 11 2   Download

Ebook "Multinational management: A casebook on Asia’s global market leaders" demonstrates that the future of global business lies in how well the multinational landscape is charted and how the importance of Asian market leaders is deeply embedded in it. It offers international management students and researchers an extensive guide to the business history, strategy development, and foreign market entry modes used by emerging Asian multinationals.

367p giangdongdinh 30-05-2024 4 2   Download

The future is bright for event managers equipped with the essential training and skills required to research, plan, schedule, organize, and market special events anywhere in the world. In this Third Edition of his definitive guide to the profession, Dr. Joe Goldblatt, CSEP, imparts the logistical know-how and the theoretical understanding needed to take advantage of the countless opportunities in this rapidly growing field.

484p vimeyers 29-05-2024 2 2   Download

The book offers proven, step-by step advice for developing and packaging the components of the plan and keeping them up to date, including cover sheets, table of contents, executive summary, organization and marketing plans, and financial and supporting documents.

370p vimeyers 29-05-2024 2 2   Download

Inventory Accounting is intended to be an expansive compendium of inventoryrelated information for the accountant. It is extremely useful not only for handling basic inventory transactions, but also as a source of information for improving inventory control systems, measuring inventory performance, and reducing a company’s investment in inventory.

256p vimeyers 29-05-2024 6 2   Download

Ebook "Compressed earth blocks: Production equipment" present guide is to meet a growing demand for information from ACP countries regarding this technology. The guide is principally intended to enable entrepreneurs, national decision-makers, industrial groups and professional bodies to make a short-list in full knowledge of the facts, and using a soundly structured approach. The guide makes no claim to replace manufacturers' technical and marketing documentation.

155p duongthandue0501 28-02-2024 8 1   Download

Part 1 book "Managing your practice - A guide for advanced practice nurses" includes content: Managing your APN practice - The basics; new practice models for apns - thinking outside the box; strategic planning for success; merging the professional and business models for apn practice; credentialing and continuing education; financing the practice; developing a marketing strategy; negotiation - getting what you need; effective leadership in practice management.

105p muasambanhan08 23-02-2024 5 1   Download

Part 2 book "Storey's guide to raising poultry" includes content: Growing your own feed, flock health, dealing with predators, government regulation, calendar considerations, incubation, home processing, so, you want to be a breeder, marketing and sales, showing poultry, poultry as pets.

202p muasambanhan03 02-01-2024 4 2   Download

Part 2 book "Storey's guide to raising sheep" includes content: Feeds and feeding, general health considerations, problems of rams, ewes, and lambs, flock management, lambing, products and marketing, showing sheep, records and animal identification.

274p muasambanhan03 02-01-2024 3 2   Download

Part 1 of ebook "Key account plans: The practitioners’ guide to profitable planning" provides readers with contents including: the plan; why you will lose your best key accounts if you don't prepare a strategic plan for them; which key accounts need a strategic plan; how to collect information in order to understand the needs of the key accounts prior to preparing strategic plans for them;...

213p tuongnhuoclan 27-11-2023 11 8   Download

Ebook "101 marketing strategies for accounting, law, consulting, and professional services firms" has provided a well-designed blueprint for selling professional services that skillfully draws upon his more than thirty years in the field. This practical, highly focused guide to the selling process can help our firms achieve sales successes measured not only by effort but also by bottom-line results.

289p tuongnhuoclan 28-11-2023 6 3   Download

Part 1 of ebook "Advertising account planning: A practical guide" provides readers with contents including: Chapter 1 - What is account planning; Chapter 2 - Situation analysis; Chapter 3 - Understanding the customer; Chapter 4 - Defining the target market; Chapter 5 - Defining the benefit; Chapter 6 - Brand personality;...

84p tuongnhuoclan 27-11-2023 8 5   Download

Continued part 1, part 2 of ebook "Advertising account planning: A practical guide" provides readers with contents including: Chapter 7 - Brand positioning; Chapter 8 - The creative brief; Chapter 9 - Media and account planning; Chapter 10 - Measuring success; Chapter 11 - Business-to-business case study; Chapter 12 - Packaged-goods case study; Chapter 13 - Retail case study;...

85p tuongnhuoclan 27-11-2023 7 5   Download

Part 1 of ebook "Willey guide to fair value under IFRS" provides readers with contents including: fair value concept; the cost approach; the market approach; income approach capitalization methods; excellent valuation reports; assessing external risks; strategy and benchmarking; cost of capital; risks and rewards; financial statement analyses;...

332p tuongnhuoclan 27-11-2023 8 5   Download

Continued part 1, part 2 of ebook "A guide to forensic accounting investigation" provides readers with contents including: investigative techniques; corporate intelligence; the art of the interview; data mining; report of investigation; supporting a criminal prosecution; working with attorneys; financial reporting fraud and the capital markets; financial statement fraud: revenue and receivables; financial statement fraud - other schemes and misappropriations;...

170p mocthanhdao0210 19-11-2023 4 4   Download

Ebook "Accounting guide: Brokers and dealers in securities" gives up-to-date industry-specific guidance needed to be able to tailor operations with the most current standards and regulations. Included are new best practices and interpretive guidance to industry-specific considerations, this guide has you covered. This edition offers “best practice” discussion of industry-specific issues such as fair value accounting and related disclosures, as well as compliance with regulatory requirements.

389p mocthanhdao0210 20-11-2023 11 5   Download