Measuring satisfaction

Lectures "Marketing management - Chapter 5: Creating long term loyalty relationships" provides students with the knowledge: What are customer value, satisfaction, and loyalty, and how can companies deliver them; what is the lifetime value of customers, and how can marketers maximize it;... Invite you to refer to the disclosures.

21p doinhugiobay_13 26-01-2016 94 6   Download

Lecture "Marketing management - Chapter 4: Creating Long-Term loyalty relationships" presentation of content: Steps in a customer value analysis, establishing value, measuring satisfaction, maximizing customer lifetime value, estimating lifetime value,... And other contents.

28p bautroibinhyen11 03-01-2017 68 5   Download

This paper examines the relationship between employee commitment and supply chain integration dimensions by Leader-Member Exchange (LMX) to explain several performance measures, such as flexibility, delivery, quality, inventory and customer satisfaction. So three elements shape leadership in Leader-Member Exchange (LMX) theory as a relationship and process are investigated. LMX quality is important for the company, because it relates to employee behavior and attitudes, including improving employee performance.

13p longtimenosee09 08-04-2024 8 0   Download

With investigation of both theories and empirical research together with survey conduction, the purpose of this thesis is to examine primarily whether or not the enjoyment when doing jobs can influence the effectiveness through accomplishing these subsequent objectives: to review theoretical framework and researches which have relationships with contain information examing the impact of job satisfaction on job performance of millennials white-collar employees in Ho Chi Minh City companies.

127p nkn8a8 19-07-2023 22 11   Download

This study was experimental in nature and the research was based on a quantitative approach tailored to minimize threats to validity through the use of a control group. Additionally, it involved elements of related qualitative research to interpret findings. An empirically-based, working hypothesis was presented to the effect that, a greater potential of project success can be realized by introducing information on emotional development to enhance behavioral competencies of all project team members.

271p runthenight04 02-02-2023 9 3   Download

The aim of this thesis was to study the impact of service quality, perceived value on enterprises’s satisfaction with service quality in Can Tho City. There were four specific objectives: to measure the impact of service quality on satisfaction of enterprises to measure the impact of service quality on perceived value of enterprises; to measure the impact of service quality and perceived value on satisfaction of enterprises and to propose policies to improve the quality of business registration thereby increasing the perceived value and enterprises’ satisfaction with service quality.

32p angicungduoc10 09-03-2021 21 2   Download

The present study measured the public distribution of essential commodities in Punjab by check out the different types of ration cards and ration commodities and analyze the responses given by the respondents of this study, about their satisfaction with quality, price and quantity of these commodities distributed under the Public Distribution System.

10p guineverehuynh 20-06-2020 10 2   Download

As the nature of services provided by airlines is a little different to other service industries, additional research is needed to evaluate the service quality of airline services and its effects on customer satisfaction using appropriate dimensions of service quality.

9p guineverehuynh 22-06-2020 25 3   Download

This research used a Myerscough study, which combined user information satisfaction and SERVQUAL instruments, which was to measure the quality of information system services and investigated the correlation between the quality of information system service and user satisfaction.

10p tocectocec 24-05-2020 27 0   Download

This study employs the theoretical background regarding IJVs performance and factors influencing their performance (e.g., Cao, 2012, Ren et al., 2009, Bener & Glaister, 2010). On the basis of literature review, performance of IJVs has been assessed through some measurement variables, such as: survival, financial output, overall satisfaction, achievement of individual or joint goals, and learning.

26p fennik 14-11-2019 21 5   Download