Personal customers
-
According to Hayashi et al. (2014), delivery service significantly affects the success of online shopping. Today, the quality of life is enhanced and personalized, consumer demand for saving time and upgrading shopping facilities through online purchases of ever-expanding food products, so the satisfaction of customers buying food with last-mile delivery service on e-commerce platforms in Vietnam becomes an important issue that businesses should focus on.
6p zizaybay1101 09-05-2024 12 3 Download
-
Bài giảng "Marketing kỹ thuật số" Chương 5 Thiết kế trải nghiệm số, cung cấp cho người học những kiến thức như Các yếu tố quan trọng trong thiết kế website; Thiết kế tích hợp; Tuyên bố giá trị online (OPVs); Định hướng khách hàng (customer orientation); Thiết kế động và cá nhân hóa (dynamic design & personalization);... Mời các bạn cùng tham khảo!
15p khanhchi2520 20-04-2024 10 5 Download
-
The service firm’s readiness to provide each customer with personalized service; it means the transcendental approach of the firm and its related services offered to the consumers.
247p spiritedaway36 26-11-2021 30 5 Download
-
Lecture Electronic commerce - Chapter 4: Consumer behavior, market research, and advertisement learning objectives: Describe the factors that influence consumer behavior online. Understand the decision-making process of consumer purchasing online. Describe how companies are building one-to-one relationships with customers. Explain how personalization is accomplished online. Discuss the issues of e-loyalty and e-trust in EC. Describe consumer market research in EC.
55p caphesuadathemtac 09-11-2021 28 4 Download
-
The dissertation explores the factors affecting the service usage of individual customers at Vietnamese commercial banks; the degree of influence of factors affecting individual customer behavior.
12p mmlemmlem_124 22-12-2020 24 1 Download
-
The dissertation has discovered and contributed empirical evidence on the relationship of concepts in the research model in Vietnam market through a survey of 917 online shopping customers in five provinces and cities with the High e-commerce index as reported by the Vietnam E-Commerce Association, including four major cities (Hanoi, Hai Phong, Da Nang, and Ho Chi Minh City) and Binh Duong Province.
0p cothumenhmong6 17-07-2020 23 2 Download
-
The thesis aims to improve service quality, increase customer satisfaction, promote voluntary behavior, voluntarily obey the law participating in motor vehicle civil liability for third parties.
0p cothumenhmong6 17-07-2020 19 1 Download
-
This study examines the relationship between service quality and customer satisfaction in the retail sector with a focus on Chennai. A total of 60 respondents participated in the study.
6p guineverehuynh 18-06-2020 44 2 Download
-
Business correspondence is one of the most important business tools. They are used for keeping in touch with company's customers and the close social, business relationship. It also gives a company a competitive edge and offers marvelous results. After graduation, students will become a business person. Business correspondence is used in their working environment every day. An effective business letter can give them opportunities to quickly get ahead in their career.
11p kequaidan3 11-03-2020 29 1 Download
-
Discovering and measure the relationship between brand equity, value equity and relationship equity in the retail supermarket industry in Vietnam. Exploring the moderator role of customer personality traits on causal relationships between research concepts in the retail supermarket industry in Vietnam. Proposing management implications for marketing managers and business management in Vietnam's retail industry in generally and Vietnam's retail supermarket sector in particularly.
27p bibianh 25-09-2019 54 3 Download
-
This chapter discuss the role of a company’s salespeople in creating value for customers and building customer relationships, identify and explain the six major sales force management steps, discuss the personal selling process, distinguishing between transaction-oriented marketing and relationship marketing,...
32p allbymyself_06 28-01-2016 79 7 Download
-
Tiểu luận phương pháp nghiên cứu khoa học: “Service personal values and customer loyalty” A study of banking services in a transitional economy nhằm mục đích sử dụng khái niệm giá trị dịch vụ cá nhân để dự đoán sự hài lòng của khách hàng và lòng trung thành đối với dịch vụ ngân hàng, ngoài ra cũng xác nhận ba thành phần của giá trị dịch vụ cá nhân.
21p orange_12 04-06-2014 243 40 Download
-
Tham khảo bài thuyết trình 'chapter 20: personal selling', kinh doanh - tiếp thị, internet marketing phục vụ nhu cầu học tập, nghiên cứu và làm việc hiệu quả
25p sonnguyen3515 19-09-2013 81 12 Download
-
McGraw-Hill/Irwin © 2004 The McGraw-Hill Companies, Inc., All Rights Reserved. .Direct Marketing Defined “The total of activities by which the seller . . . direct efforts to a target audience using one or more media for the purpose of soliciting a response by phone, mail, the internet or personal visit from a prospective customer.” Includes: Direct selling Direct mail Telemarketing Internet selling Direct action marketing Catalog selling Television/ print media Cable TV .
21p sonnguyen3515 19-09-2013 93 13 Download
-
2 2 The Role of IMC in the Marketing Process McGraw-Hill/Irwin © 2004 The McGraw-Hill Companies, Inc., All Rights Reserved. .
25p sonnguyen3515 19-09-2013 82 2 Download
-
Direct marketing is an effective marketing tool that SMEs should deploy as part of their everyday marketing activity. It is one of the most effective ways a small business can acquire new customers, retain existing customers and or increase the revenue potential of an existing base of customers
20p camnhung_1 07-12-2012 59 10 Download
-
Complete this customer review from a website by typing in the words from the box. perform word processor online download digital built-in store personal monitor data 4 of 4 people found the following review helpful: 5 out of 5 stars: The best professional laptop on the market 12 Feb 2008 By nrobinson – See all my reviews I bought a new MacBook Pro last month, and I’ve been very happy with it so far.
1p duongth03 13-10-2012 486 9 Download
-
Tuyển tập báo cáo các nghiên cứu khoa học quốc tế ngành y học dành cho các bạn tham khảo đề tài: Personal customizing exercise with a wearable measurement and control unit
10p panasonic03 16-12-2011 32 4 Download
-
The basics of commercial banks: 2. Classification of commercial banks: * According to ownership: - National commercial banks - Joint-stock commercial banks: for example, Asia Bank, Bank of East Asia…. - Joint venture banks: - Branches of foreign banks: For example, HSBC, City Bank, ABN-AMRO ... * According to the nature of business: choosing to rely on wholesale customers (businesses, large sales transactions) and retail (personal ...) ...
43p dauxanhnguyenhuong 28-09-2011 120 27 Download
-
CHƯƠNG 1: TỔNG QUAN VỀ CHIÊU THỊ VÀ QUẢN TRỊ CHIÊU THỊ 1.
8p northernlight 25-07-2011 698 178 Download