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Production strategy
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Ebook "Abatement techniques for reducing emissions from livestock buildings" identifies future scientific research priorities for developing emissions inventories, emissions abatement techniques and mitigation strategies in order to improve and sustain livestock production that is in line with climate change adaptation. This book provides solutions on how to abate these emissions by using effective abatement techniques such as additives, manure storage covers, aerobic and anaerobic treatments, and dietary manipulation.
71p
mothoiphong
28-06-2024
3
1
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Part 2 of ebook "Thriving in a new world economy: Proceedings of the 2012 world marketing congress/cultural perspectives in marketing conference" provides readers with contents including: how customers are served in BRICS; entertainment & leisure marketing; selling and consuming; understanding tourism/tourist behavior; product, pricing, and channel strategies; electronic and interactive marketing; engaging students – the importance of subject matter; promotional strategies; socially responsible marketing;...
210p
giangmacvien
22-06-2024
1
1
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Part 1 of ebook "Asian brand strategy: Building and sustaining strong global brands in Asia (Revised and updated)" provides readers with contents including: Chapter 1 - Introduction; Chapter 2 - Branding, the driver of a successful business strategy; Chapter 3 - Transforming how we understand Asian cultures and consumers; Chapter 4 - Asian country branding; Chapter 5 - Celebrity branding in Asia; Chapter 6 - Asian brand strategy;...
161p
giangmacvien
22-06-2024
2
1
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Part 2 of ebook "Asian brand strategy: Building and sustaining strong global brands in Asia (Revised and updated)" provides readers with contents including: Chapter 7 - Successful Asian brand cases; Chapter 8 - Aspiring Asian brand cases; Chapter 9 - Ten steps to building an Asian brand; Chapter 10 - Asian brands toward 2020, a new confidence in the boardroom; Chapter 11 - Conclusion;...
195p
giangmacvien
22-06-2024
1
1
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In ebook "Mind genomics: A guide to data-driven marketing strategy" the authors describe how Mind Genomics works - a revolutionary marketing method that combines the three sciences of Mathematics, Psychology, and Economics - in a masterful way. Mind Genomics helps the seller of products and services to know what people are thinking about them before one ever commits to an approach by knowing what is important to the people one is trying to influence.
129p
giangmacvien
22-06-2024
3
1
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Part 1 of ebook "Proceedings of the 2nd advances in business research international conference (ABRIC2016)" provides readers with contents including: Chapter 1 - Internal marketing and employees’ performance, relating marketing strategies in human resource efforts; Chapter 2 - Individual entrepreneurial orientation and talent retention of engineers, a pilot survey; Chapter 3 - Entrepreneurial orientation of technology-based SMEs in Malaysia; Chapter 4 - Financial literacy of entrepreneurs in the small and medium enterprises; Chapter 5 - Customers’ intention to repurchase halal personal care...
196p
giangmacvien
22-06-2024
1
1
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Ebook "Scaling the tail: Managing profitable growth in emerging markets" presents a framework for a different type of profitable growth for multinational companies in emerging markets: "scaling the tail." This model focuses on specialized market niches, flanking particular segments and product-categories, developing deeply nuanced localization strategies, and installing supportive management systems.
179p
giangmacvien
22-06-2024
2
1
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Dividends are a part of a company’s after-tax profits paid to shareholders. Dividends are considered a tool that provides information to investors about the financial health status of a joint stock company. Dividend policy represents the decision between paying profits to shareholders versus retaining profits for reinvestment.
10p
leminhvu111
07-06-2024
1
0
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The study’s objective is to analyze factors affecting the development of the night-time economy in the South Central provinces of Vietnam. The study conducted Cronbach’s Alpha testing, EFA, and regression analysis based on data collected from 435 valid survey forms (representatives of local management agencies, representatives of businesses/households, and local people).
14p
leminhvu111
07-06-2024
2
0
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Written for small business owners and entrepreneurs looking for an inside track on new product development, New Product Development for Dummies offers you a unique opportunity to learn from two consummate insiders the secrets of successfully developing, marketing and making a bundle from a new product or service. You learn proven techniques for sizing up market potential and divining customer needs. You get tested-in-the-trenches strategies for launching a new product or service.
386p
zizaybay1104
29-05-2024
3
2
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Ebook "Islamic marketing: Understanding the socio-economic, cultural, and politico-legal environment" analyzes the current Islamic marketing environment. Since the Muslim world is extremely diverse in terms of economic development, customs and traditions and political and legal systems, it is vital for companies and marketers to analyze the environment before attempting to address these markets.
271p
giangdongdinh
30-05-2024
8
2
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Ebook Defending the brand provides an inside view of the unique issues that companies face related to brand abuse and piracy in the digital age. It also introduces strategies that have been used successfully to combat assaults, and provides the knowledge and insights necessary to take control of your brand and capture revenue. Defending the Brand is different from most branding books in that there is limited discussion of abstract theories or unproven methodologies.
288p
zizaybay1103
29-05-2024
6
2
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Branded Male discusses the evolution of the male consumer and the desire of marketers to tap into the still underdeveloped male market. Crammed with facts and anecdotes, it analyzes how to effectively brand products and services for the male market. Using a typical modern male's weekday as a template and examining all the influences affecting him, Branded Male considers his exposure to brands and the ways marketers can exploit these channels, taking you through popular strategies for marketing to men.
257p
vimeyers
29-05-2024
5
2
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Explaining the latest techniques used by companies worldwide, author Jean-Noel Kapferer covers all the leading issues faced by brand strategists today, supported by numerous international case studies. With both gravitas and intelligent insight, the book reveals new thinking on an array of topics including: brand architecture and diversity strategies; market adaptation approaches; and positioning in the private label and store brand environment.
577p
vimeyers
29-05-2024
7
2
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Your company's workforce is its most valuable asset. It is the employees who translate your organization's strategy into reality, interact with consumers and determine the corporate brand. This practical, inspirational book shows you that employees flourish in organizations where they identify with the brand, and organizations flourish when the brand has relevance and creates meaning.
208p
vimeyers
29-05-2024
2
2
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Ebook "Selective breeding in aquaculture: An introduction" is to demonstrate the success that selective breeding programs have achieved so far in aquaculture, and to highlight the tremendous potential this technology offers for efficient and productive aquaculture production in the future.
221p
giangdongdinh
28-05-2024
4
1
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Ebook "Climate change impact on livestock: Adaptation and mitigation" addresses in detail both livestock’s role in climate change and the impacts of climate change on livestock production and reproduction. Apart from these cardinal principles of climate change and livestock production, this volume also examines the various strategies used to mitigate livestock-related GHG emissions, and those which can reduce the impacts of climate change on livestock production and reproduction.
532p
giangdongdinh
28-05-2024
3
1
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Ebook "Sustainability in food and water: An Asian perspective" from different parts of Asia spoke at the symposium on topics such as the challenges in sustainable water resource management, future projection of development strategies for fisheries, increased yield of food grains by rainwater management in arid lands, multi-functional role of rice paddy area for food and water sustainability, the impact of biofuel production on food security.
455p
giangdongdinh
28-05-2024
4
1
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Part 1 of ebook "Complex engineered systems: Science meets technology" provides readers with contents including: Chapter 1 - Complex engineered systems, a new paradigm; Chapter 2 - Engineering complex systems, multiscale analysis and evolutionary engineering; Chapter 3 - The structure and dynamics of complex product design; Chapter 4 - On the nature of design; Chapter 5 - Creation of desirable complexity, strategies for designing self-organized systems;...
167p
dongmelo
26-05-2024
3
3
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Lecture "Principles of marketing: Chapter 5 - Product strategy" provides students with content about: Characteristics of service; 3P in service marketing; 3 basic duties of service providers; Ways of designing a product; Levels of products; Product classifications;... Please refer to the detailed content of the lecture!
8p
gaupanda031
20-05-2024
1
1
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