Lecture Marketing management: Chapter 13 - Phillip Kotler, Kevin Lane Keller

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34 p | 70 | 9

Lecture Principles of Marketing - Chapter 13: Communicating customer value: Personal selling and direct marketing

32 p | 78 | 7

Lectures Marketing management: Chapter 13 - ThS. Nguyễn Tiến Dũng

35 p | 65 | 4

Lecture Marketing (12/e): Chapter 13 – Kerin, Hartley, Rudelius

43 p | 45 | 4

Lecture Global marketing management (7th edition): Chapter 13 - Masaaki Kotabe, Kristiaan Helsen

31 p | 33 | 1

Lecture Strategic market management: Chapter 13 - David A. Aaker

15 p | 13 | 1