Digital media

Part 2 of ebook "Taking down goliath: Digital marketing strategies for beating competitors with 100 times your spending power" provides readers with contents including: Chapter 6 - Tactics and strategies for creating effective e-mail marketing campaigns; Chapter 7 - Search engine advertising; Chapter 8 - Understanding search engine optimization; Chapter 9 - The social media universe; Chapter 10 - The mobile marketing conundrum; Chapter 11 - The level playing field;...

135p giangmacvien 22-06-2024 3 1   Download

Part 1 of ebook "Digital Darwinism: Branding and business models in Jeopardy" provides readers with contents including: why the digital revolution is challenging you and why you have to act now; digital darwinism and the social revolution; big data and technology; how the social revolution is to be managed;...

140p giangmacvien 22-06-2024 1 1   Download

Bài viết "Thực trạng các công cụ digital marketing tại Công ty TNHH Công nghệ Enmasys" phân tích thực trạng các công cụ Digital Marketing tại Công ty TNHH Công Nghệ ENMASYS. Theo đó, công ty đã sử dụng công cụ tiếp thị nội dung (Content marketing), tiếp thị truyền thông mạng xã hội (Social media) và tối ưu hóa công cụ tìm kiếm (SEO). Mời các bạn cùng tham khảo!

8p leminhvu111 07-06-2024 0 0   Download

Ebook "Advances in advertising research - Vol. VI: The digital, the classic, the subtle, and the alternative" provides insights into the inspiring and multifaceted field of advertising research, which is confronted with challenges regarding ad content and execution, media placement, as well as online and social media. Distinguishing between digital, classic, subtle, and alternative advertising formats, renowned scholars from around the globe contribute state-of-the-art research on these issues in 30 chapters.

400p giangdongdinh 30-05-2024 4 2   Download

Official Lauch Campaign Stives campaign objectives: Raise awa reness of new product Sheet Masks to at least 2 millions TA. Promote them to interact with brand in the campaign, and afterw ards they still connect with brand in digital. Build brand love by reminding TA of the presence of ST.Ives is a natural brand with serious benefits and seriously Fun to use.

27p qthow2011 25-05-2024 7 2   Download

Lecture Multimedia communication - Lesson 1: Introduction. This lesson provides students with content about: multimedia concepts; data vs. signal; periodic vs. non-periodic signal; multimedia data; media type classification; text coding & compression; graphics; still image; image compression;... Please refer to the detailed content of the lecture!

43p codabach1016 03-05-2024 3 0   Download

Lecture Multimedia communication describe the theory and operation of the major technologies and equipment of relevance to the media and information industries; introduce you to the multimedia communications and its range of applications and networking infrastructures; learn about different media types (text, images, speech, audio and video) and applications (VoIP, Video on Demand, multimedia electronic mail, interactive television and others);... Please refer to the detailed content of the lecture!

298p codabach1016 03-05-2024 0 0   Download

This study involved 42 lower-class and 47 higher-class elementary school students as the intervention group and 36 lower-class and 41 higher-class students as the control group. The intervention group was administered spatial orientation activities for 10 weeks.

10p viarnault 25-04-2024 2 1   Download

Students are aware of the use of technology in the learning process, and they are generally referred to as digital natives. However, there are challenges associated with the availability of internet access as a learning process to both university students and teachers inside and outside the classroom.

12p viarnault 25-04-2024 2 1   Download

Lecturers need to change their teaching strategies to make students able to accept the material provided. On the other hand, students must manage their lives without being limited by space and time to avoid stress and cyberloafing, especially in the academic field.

11p viarnault 25-04-2024 3 1   Download

The Indonesian government has declared a strong commitment to information and communication technology (ICT) education reform but has made meager progress due to inconsistent education policies, fragmentary technological infrastructure, and ill-prepared teachers.

11p viarnault 25-04-2024 4 1   Download

Digital technologies in all forms have become ubiquitous in our media-rich, modern information society, but the connection between their use and information literacy is not always clear. This paper examines the impact of daily use of digital technologies on the reading and information literacy skills of 15-year-old students in Slovenia, based on data from the Programme for International Student Assessment (PISA) 2018 study.

12p viarnault 25-04-2024 1 1   Download

Ebook Multimedia forensics & security - Part 1 includes contents: Chapter I: Authentication watermarkings for binary images; Chapter II: Secure multimedia content distribution based on watermarking technology; Chapter III: Digital watermarking in the transform domain with emphasis on SVD; Chapter IV: Digital video watermarking and the collusion attack; Chapter V: A survey of current watermarking synchronization techniq; Chapter VI: On the necessity of finding content before watermark retrieval: active search strategies for localising watermarked media on the internet; Chapter VII: Statistic...

183p longtimenosee05 31-03-2024 3 0   Download

An effectively formulated and properly executed Digital Supply Chain Strategy becomes a value driver for organisations. Modern communications and information technology are changing the nature of terrorism in Indonesia. The use of social media by the Islamic State (IS) is transforming the recruiting and contact mechanisms. This study examined the relationship amid anonymous sharing portal, supply chain management system, recruitment and radical perception with the mediating effect of communication.

8p longtimenosee06 27-03-2024 6 2   Download

The main aim is to investigate the digital technologies supporting small and medium enterprises (SMEs) operating in creative industries in their supply chain management strategies. In the globalization era, digital marketing platforms play a significant role in increasing customer loyalty and indirectly effect on the economic growth of a community. In conjunction with its essential issue, the current study aims to investigate the role of digital marketing platforms (online media) and its structural relationship to the consumer satisfaction and loyalty in SMEs at Aceh province, Indonesia.

11p longtimenosee06 27-03-2024 4 2   Download

This research discusses the implementation of digital marketing strategies through social media marketing and online sales at the startup business of Chilly Bin products. Nowadays, companies have to market their products and services through digital marketing online without also leaving offline sales. The study enumerates that supply chain management has a significant impact on new business products. Companies that use digital marketing as a promotion strategy either with social media or online sales can increase company revenue or enhance consumer purchasing decisions.

7p longtimenosee06 27-03-2024 4 2   Download

This paper used a descriptive qualitative method with secondary data to examine how Canada promoted its national image on social media platforms in Vietnam. The paper is divided into three main parts: (i) identifying “digital diplomacy” and its importance in Canadian foreign policy; (ii) applying a rubric developed by Hassan M. Selim to determine Canada’s presence and content to evaluate Canadian implementation of digital diplomacy;...

8p visergey 14-03-2024 3 2   Download

In this research there are 203 social media-based digital supply chain management application users in Special Capital Region of Jakarta (Jakarta Aman application) that becoming research subject for evaluating the application for future development or references for other economy. The methodology approach for this study is based on combining many models such as Delon and McLean’s IS Success Model and TPB as the main model. Also combining external factors from existing studies that affecting attitude toward using the application.

8p longtimenosee04 06-03-2024 2 0   Download

The study "The model of digital communication and supply chain service for tourism industry" aims to analyze the influence of digital communication, the supply chain service, on visiting decisions through interest in visiting Indonesian tourism. The quantitative approach is used in this research by applying a descriptive design and verification. The sample used was 400 respondents who were Indonesian visitors and social media users. The sampling technique is based on probability sampling technique using random sampling method.

6p longtimenosee04 06-03-2024 0 0   Download

Ebook Networking with Microsoft Windows Vista: Your guide to easy & secure Windows Vista networking - Part 1 includes content: Chapter 1 understanding ethernet networking, chapter 2 understanding wireless networking, chapter 3 configuring your router, chapter 4 putting your network together, chapter 5 working with vista’s basic network tools and tasks, chapter 6 managing network connections, chapter 7 managing wireless network connections, chapter 8 accessing and sharing network resources, chapter 9 setting up vista as a digital media hub, chapter 10 taking advantage of your network, chapte...

295p longtimenosee03 22-02-2024 8 2   Download