Strategic competitiveness

From where is S brand growth coming? Determine the sources of volume due to: brand switching increased/decreased category consumption lost/new category buyers Did S Product Line contribute to overall category growth? What are the switching dynamics between “S” and other leading brands in the Category? With which competitive brands does “S” show the greatest interaction? What implications did volume switching and altered category consumption have on consumer purchase dynamics for “S”? What are the sources of volume for the other leading Category brands? Particularly Ke...

122p ellisatran 24-07-2013 122 28   Download

Bài giảng Chapter 1: Strategic Management and Strategic Competitiveness với các vấn đề chính như: Strategic Competitiveness; Sustained Competitive Advantage; Above-Average Returns;... Hy vọng tài liệu là nguồn thông tin hữu ích cho quá trình học tập và nghiên cứu của các bạn.

32p ngochuyen1234567 29-10-2015 66 6   Download

Chapter 12 - Strategic leadership. After reading the material in this chapter, you should be able to: Define strategic leadership and describe the importance of top-level managers, define top management teams and explain their effects on firm performance, describe the managerial succession process using internal and external managerial labor markets,...

25p shiwo_ding6 25-05-2019 33 1   Download

This thesis develops a contingency-based model for competitive advantage, tested over time on a sample of rapidly growing small-to-medium enterprises. Incorporating two independent studies, the project addresses interactions between specific elements of strategic orientation, strategic behaviour, firm performance, while examining the moderating role of environmental turbulence.

243p runthenight04 02-02-2023 6 2   Download

The objectives of the study are therefore: (1) to apply the concept of the dynamic capability perspective to the IT–competitive advantage research in order to explicate the strategic role of IT in attaining competitive advantage; and (2) to examine the antecedent capabilities and competences that may lead towards developing adaptive IT capability.

274p runthenight04 02-02-2023 9 3   Download

The aim of the current study is to examine the role of competitive advantage and commodity strategic supply chain in the textile industry of Indonesia. Additionally, the mediating role of export performance was examined to expedite textile industry performance.

12p tocectocec 24-05-2020 25 0   Download

The most important result of the study was the necessity to evaluate the fundamental competencies; periodically then continuously in order to alter the imperative assets which are the pillars of core competencies including the requirements and conditions regarding strategic thinking and leadership competencies.

16p tocectocec 24-05-2020 31 0   Download

The role will drive campaign strategy and execution to fuel product sales. Working closely with cross-functional team members, this role has both strategic and tactical responsibility for supporting the achievement of revenue and income objectives. Develop and implement lifecycle maintenance campaigns for key products, including analyzing market research and sales analytics, ideating messaging, developing sales tools, identifying competitive threats and taking action to mitigate; and creating best in class marketing/PR initiatives to drive sales...

2p lanjingyi 18-03-2020 66 3   Download

Chapter 13 - Corporate entrepreneurship and innovation. Studying this chapter should provide you with the strategic management knowledge needed to: Define strategic entrepreneurship and corporate entrepreneurship; define entrepreneurship and entrepreneurial opportunities and explain their importance; define invention, innovation, and imitation and describe the relationship among them; describe entrepreneurs and the entrepreneurial mind-set;...

12p shiwo_ding6 25-05-2019 30 2   Download

When you finish this chapter, you should: Know why company objectives are important in guiding strategic market planning, see how the resources of a firm affect the search for opportunities, know the variables that shape the environment of strategic market planning, know how the different kinds of competitive situations affect strategic planning.

9p allbymyself_06 26-01-2016 65 3   Download

A WEB-APPLICATION TOOL FOR MANUFACTURING SYSTEMS STRATEGIC MANAG AND COMPETITIVE PERFORMANCE MONITORIN Several identifiable factors may bias the coefficient on the peer group-Tiebout choice interaction in specifications like (7). I discuss two here; each can produce an upward bias in 1 ϕ . The first source of bias is statistical. There are several reasons to suspect measurement error in the peer group variable:

126p mualan_mualan 25-02-2013 57 8   Download

ĐẶC ĐIỂM MA TRẬN SPACE (STRATEGIC POSITION ACTION EVALUATION MATRIX – MA TRẬN VỊ TRÍ CHIẾN LƯỢC VÀ ĐÁNH GIÁ HOẠT ĐỘNG) Ma trận SPACE có thể được sử dụng trong giai đoạn 2 của quá trình hoạch định chiến lược. Ma trận này giúp doanh nghiệp lựa chọn chiến lược tấn công (Aggressive) thận trọng/ bảo thủ (Conservative) phòng thủ (Defenive) hay cạnh tranh (Competitive)

17p cohaila 19-09-2012 595 124   Download

In the past three decades, due to significant liberalization and privatization the entire telecommunications industry has become a dynamic service industry subject to increasing competition with huge growth potential. (Graack, 1996). In recent years, in some Asian countries the number of mobile subscribers even passed the number of fixed-line subscribers (Fink, Matto, & Rathindran, 2003). Hence, the strategic behavior of telecommunications companies has attracted so much attention in recent years, both in the academic literature and in the popular press.

20p quanghao1991 26-08-2012 89 9   Download

After studying this chapter, you should be able to: 1. Outline the steps in the strategic management process. 2. Explain and give examples of each type of companywide and competitive strategy. 3. Explain what a strategy-oriented human resource management system is and why it is important. 4. Illustrate and explain each of the seven steps in the HR Scorecard approach to creating human resource management systems.

13p trumps 20-04-2011 111 15   Download

Explain the internal context of strategy. Identify a firm’s resources and capabilities and explain their role in its performance. Define dynamic capabilities and explain their role in both strategic change and a firm’s performance. Explain how value‑chain activities are related to firm performance and competitive advantage. Explain the role of managers with respect to resources, capabilities, and value‑chain activities.

19p mikannatsume 27-03-2011 197 14   Download

Understand what a strategy is and identify the difference between business-level and corporatelevel strategy. Recognize the difference between a fundamental and a dynamic competitive advantage. Describe the determinants of competitive advantage. Understand why we study strategic management.

18p mikannatsume 27-03-2011 204 25   Download