Lecture Marketing management: Chapter 6 - Phillip Kotler, Kevin Lane Keller

Lecture Marketing (12/e): Chapter 6 – Kerin, Hartley, Rudelius

28 p | 44 | 4

Lecture Economics for Managers - Chapter 6: Competition

51 p | 32 | 3

Lecture Management: Leading and collaborating in a competitive world - Chapter 6: International management

15 p | 60 | 3

Lecture Essentials of strategic management: The quest for competitive advantage (4e) - Chapter 6

30 p | 39 | 2

Lecture Retailing management (6/e): Chapter 5 - Levy Weitz

57 p | 22 | 2

Lecture fundamentals of marketing - Lecture 6: Managing marketing information to gain customer insights (Part 1)

40 p | 23 | 1

Lecture The management and control of quality - Chapter 6: Human resource practices

42 p | 19 | 0