Bài giảng Phân tích kinh doanh: Chương 4 - Nguyễn Duy Thanh

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Chương 4 "Khơi gợi và hợp tác" này tập trung vào việc thu thập thông tin từ các bên liên quan thông qua hoạt động khơi gợi (elicitation) và hợp tác (collaboration). Nội dung bao gồm: xác định đối tượng liên quan, lựa chọn kỹ thuật khơi gợi phù hợp (phỏng vấn, khảo sát, quan sát, workshop...), lập kế hoạch và tổ chức các buổi thu thập thông tin hiệu quả.

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Nội dung Text: Bài giảng Phân tích kinh doanh: Chương 4 - Nguyễn Duy Thanh

PHÂN TÍCH KINH DOANH (BA) Chương 4 KHƠI GỢI VÀ HỢP TÁC (Elicitation and Collaboration) 13/03/2025 Nguyễn Duy Thanh (thanhnd@buh.edu.vn)
AGENDA § Introduction § Core Concept Model in EC § Prepare for Elicitation § Conduct Elicitation § Confirm Elicitation Results § Communicate Business Analysis Information § Manage Stakeholders Collaboration
Knowledge Area Relationships
Overview of EC [5] 1. Prepare for Elicitation 2. Conduct Elicitation 3. Confirm Elicitation Results 4. Communicate Business Analysis Information 5. Manage Stakeholders Collaboration
Core Concept Model in EC
4.1 - PREPARE FOR ELICITATION
PREPARE FOR ELICITATION • Prepare for Elicitation involves ensuring that the stakeholders have the information they need to provide and they understand the nature of the activities they are going to perform • Purpose: Understand the scope of the elicitation activity,select appropriate techniques, and plan for (or procure) appropriate supporting materials and resources • Description: Business analysts prepare for elicitation by defining the desired outcomes of the activity, considering the stakeholders involved and the goals of the initiative.
INPUT [2] • Needs • Stakeholders Engagement Approach
ELEMENTS [5] (1 of 4) • Understand the Scope of Elicitation • Select Elicitation Techniques • Set up Logistics • Secure Supporting Material • Prepare Stakeholders
ELEMENTS [5] (2 of 4) 1. Understand the Scope of Elicitation: To determine the type of business analysis information to be discovered during the elicitation activity and the techniques that may be used, business analysts consider 2. Select Elicitation Techniques: In most cases, multiple techniques are used during an elicitation activity. The techniques used depend on cost and time constraints, the types of business analysis information sources and their access, the culture of the organization, and the desired outcomes…
ELEMENTS [5] (3 of 4) 3. Set Up Logistics: Logistics are planned prior to an elicitation activity; The logistics for each elicitation activity include identifying: – The activity's goals – Participants and their roles – Scheduled resources, including people, rooms, and tools – Locations – Communication channels – Techniques – Languages used by stakeholders…
ELEMENTS [5] (4 of 4) 4. Secure Supporting Material: Business analysts identify sources of information that are needed to conduct the elicitation activity; There might be a great deal of information needed to conduct elicitation including people, systems, historical data, materials and documents 5. Prepare Stakeholders: Business analysts may need to educate stakeholders on how an elicitation technique works or what information is needed; It may be helpful to explain an elicitation technique to stakeholders not involved in the activity to help them understand validity and relevance of information elicited.
GUIDELINES & TOOLS [4] • Business Analysis Approach • Business Objectives • Existing Business Analysis Information • Potential Value
TECHNIQUES [8] 1. Brainstorming 2. Data Mining 3. Document Analysis 4. Estimation 5. Interviews 6. Mind Mapping 7. Risk Analysis & Management 8. Stakeholders List, Map / Personas
(5) Interviews (p.290)
Elements • Interview Goal • Potential Interviewees • Interview Questions • Interview Logistics • Interview Flow • Interview Follow Up • Interview Type.
STAKEHOLDERS [4]
OUTPUTS • Elicitation Activity Plan: It includes… – Logistics – Scope of the elicitation activity – Selected techniques – Supporting materials.