Customer satisfaction

In this study, the author examined the SERVQUAL model's service quality evaluation elements involving customer satisfaction. More specifically, the hypothetical model was proposed to examine how each component of service quality affects customer satisfaction specifications.

8p viengfa 28-10-2024 3 2   Download

The study was carried out by surveying 181 individual customers who are Gen Y and have been using fast food services at fast food stores in Hanoi and using the SERVQUAL model with 5 independent variables: Tangibility, Responsiveness, Assurance, Reliability, and Empathy.

8p vifilm 11-10-2024 1 1   Download

This study examined the effect of brokerage competencies on recontract intention and customer satisfaction with the elements of ability, knowledge, and attitude, as well as sought to understand the mediating effects of satisfaction on a broker’s competency and the recontract intention of the customers in real estate brokerage services.

16p vibecca 01-10-2024 3 1   Download

Most of the firms now agree that creating strong customer experience is becoming the most prioritized activity to attract and endure customers (Lemon, 2016). In previous research, the notion of customer experience is commonly mixed with customer satisfaction, customer loyalty, service quality and other related concepts.

12p viormkorn 27-09-2024 5 2   Download

This paper is conducted to investigate the relationship between customer satisfaction and firm performance within the businesses that are the retailers of technological devices such as smartphones, laptops, desktop computers, and peripheral devices in Vietnam. The research method used in this study is a quantitative method with multivariate statistical analysis steps such as testing by Cronbach's Alpha coefficient, explore descriptive analysis, correlation analysis, exploratory factor analysis, and multi-stepwise regression analysis.

18p toduongg 24-08-2024 0 0   Download

The main objective of the research is to examine internet banking service quality’s impact on customer satisfaction of Bank for Investment and Development of Vietnam (BIDV). This study is a quantitative study using the SERVQUAL model developed by Parasuraman et al. (1988) in internet banking service to define 5 dimensions of internet banking service quality as independent variables and customer satisfaction is the dependent variable. Questionnaires were also given for 320 customers and 300 surveys which were valid for analysis.

16p toduongg 24-08-2024 3 0   Download

This study presents a conceptual model combined with the technology acceptance model (TAM) and Push-Pull-Mooring (PPM) framework to identify the main determinants that affect customers' switching intention from cash payment to mobile payment in Vietnam. The results show that alternative attractiveness is the most impact pull factor, followed by mobility. Regarding push factors, low satisfaction and inconvenience of cash payment greatly influence both perceived ease of use and perceived usefulness.

18p toduongg 24-08-2024 6 0   Download

According to Hayashi et al. (2014), delivery service significantly affects the success of online shopping. Today, the quality of life is enhanced and personalized, consumer demand for saving time and upgrading shopping facilities through online purchases of ever-expanding food products, so the satisfaction of customers buying food with last-mile delivery service on e-commerce platforms in Vietnam becomes an important issue that businesses should focus on.

6p zizaybay1101 09-05-2024 12 3   Download

The limitation of this research is few time to collect data for this reason the sample size was small for this research, it is recommended to have bigger sample size for future studies. The study is a contribution to the new business houses to understand their business in much organized way and I is must to have the marketing strategy for a successful business venture.

11p longtimenosee10 26-04-2024 5 4   Download

This study engaged in the measurement and calculation of hidden quality costs in a sound and scientific manner in order to find solutions to the problem and achieve the research objectives. Increase in the sales and profits and market share of the economic unit and satisfaction of the customer are achieved through the effective the management of these costs. A deductive approach was employed in the study and a number of conclusions were made from the analysis of the results.

9p longtimenosee10 26-04-2024 17 2   Download

The data collected using purposive sampling and Slovin formula. The hypothesis of this research is tested by multiple linier regression. The research results showed that the variable site design, informative, security and communication have a partialy significant effect to the online shopping customer satisfaction, while the convenience of shopping variable is not significant. This understandable because each online store has different system and procedure that incovenience for consumers.

9p longtimenosee10 26-04-2024 6 3   Download

This paper examines the relationship between employee commitment and supply chain integration dimensions by Leader-Member Exchange (LMX) to explain several performance measures, such as flexibility, delivery, quality, inventory and customer satisfaction. So three elements shape leadership in Leader-Member Exchange (LMX) theory as a relationship and process are investigated. LMX quality is important for the company, because it relates to employee behavior and attitudes, including improving employee performance.

13p longtimenosee09 08-04-2024 7 0   Download

Nghiên cứu "Phân tích ảnh hưởng của đặc điểm sử dụng mạng xã hội đối với lòng tin và sự trung thành với cửa hàng Phê-La" nhằm mục tiêu là đánh giá, xem xét lại từ việc Phân Tích Ảnh Hưởng Của Đặc Điểm Sử Dụng Mạng Xã Hội Đối Với Lòng Tin Và Sự Trung Thành Với Cửa Hàng Phê-La Coffee&Tea. Các yếu tố ảnh hưởng đến lòng tin và đến Lòng trung thành khách hàng (Customer Loyalty- LOY), thông qua vai trò trung gian của Sự thỏa mãn khách hàng (Customer Satisfaction- SAT) trong ngành dịch vụ tại Thành phồ Hồ Chí Minh (TPHCM).

4p tahoaiman 02-01-2024 9 3   Download

The studies on customer loyalty presented different views and definitions of customer loyalty from different fields such as tourism; online shopping; homestay service or convenient shops system at the same time, these studies also show factors affecting loyalty such as service quality; satisfaction; tourist experience; switching costs,… However, most studies have not mentioned customer loyalty in the business performance of enterprises.

29p guitaracoustic09 14-01-2022 26 3   Download

The service firm’s readiness to provide each customer with personalized service; it means the transcendental approach of the firm and its related services offered to the consumers.

247p spiritedaway36 26-11-2021 30 5   Download

Current trends and future possibilities show that the Government of India has taken diverse plans to improve the retail industry in India. Some of them are listed below: Changed the Foreign Direct Investment (FDI) rules in food processing, in a bid to permit e-commerce companies and foreign retailers to sell Made in India consumer products.

218p spiritedaway36 26-11-2021 26 5   Download

Building and testing the relationship between elements of relational bonds and the individual customer loyalty through satisfaction; At the same time, testing the relationship between switching costs and individual customer loyalty. Provide administrative implications, suggestions for banking service providers in maintaining and enhancing individual customer loyalty.

22p kequaidan11 17-04-2021 11 0   Download

In recent years, tourist accommodation establishments have been growing in both quantity and quality, making an important contribution to the development of tourism products, socio-economic development in local. Expected to 2020, Vietnam's economy will continue to witness the boom of the accommodation service business with more than 20 million foreign visitors visiting and the outstanding growth of the hotel service industry.

12p tamynhan6 14-09-2020 38 4   Download

The findings have indicated that script, music, cultural images have a correlation with Vietnamese viewers’ satisfaction with Korean dramas while actors do not affect the overall satisfaction. Based on the findings,the authors provide implications and offer suggestions to Vietnamese filmmakers on improving customer satisfaction, thereby contributing to the development of TV drama production in Vietnam.

13p tamynhan6 14-09-2020 17 1   Download

Service delivery by businesses is a particularly important and core activity of the service profession. Therefore, a lot of research by foreign authors related to service and service delivery competencies. Studies by foreign authors emphasize the role of service delivery of businesses. It is the service delivery competencies that determines customer satisfaction. Most studies show the necessary services delivery by businesses, especially commercial enterprises, in order to achieve business goals. Since then, there are many proposed service delivery models.

26p cothumenhmong6 17-07-2020 21 3   Download