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Bài giảng Quản trị chiến lược: Chương 1

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Bài giảng Quản trị chiến lược: Chương 1 - Business strategy (chiến lược kinh doanh) có nội dung trình bày khái niệm chiến lược kinh doanh, sự khác nhau giữa quản trị kinh doanh và quản trị chiến lược, nguyên tắc chiến lược (strategic principles), mức độ chiến lược (strategic level) và các nội dung khác.

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Nội dung Text: Bài giảng Quản trị chiến lược: Chương 1

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  8. IV. BUSINESS STRATEGY PLANNING - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@c - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@c PROCESS V. BUSINESS STRATEGY APPROACHES e Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@copy e Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@copy dent - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh dent - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh V.1 Utilize the core advantage to reach the given targets - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@co - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@co - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@co - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@co ent - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@ ent - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@ PLANNED STTRATEGY V.2 Comparative advantages SELECTION - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@co - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@co STRATEGY IMPLEMENTING - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@co - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@co ent - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@ V.3 Creativity/ innovation ent - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@ Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@cop Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@cop Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@cop Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@cop REJECTED EMERGING t - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@ V.4 Competition level: monopoly, oligopoly…. t - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@ STRATEGY STRATEGY Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@cop Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@cop Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@co Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@co t - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@ t - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@ - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@c V. BUSINESS STRATEGY APPROACHES e Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@copy dent - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@co  Strategy that is not the one to be synchronized gy y - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@co from plans ent - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@ - Le Phat Minh@copyrightone student - Le most important student - Le Phat Minh@co  Profit is - PHD of the Phat Minh@copyright - PHD objectives - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@co ent - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright to meet - Le Phat Minh@  Restructure corporate/ company - PHD student the strategic requirements. Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@cop  Feasible and Flexible Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@cop t - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@ Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@cop Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@co t - Le Phat Minh@copyright - PHD student - Le Phat Minh@copyright - PHD student - Le Phat Minh@ 8
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